rhetoric

Anaphora: a type of parallelism in which the first word or phrase repeats

Anastrophe: Yoda syntax (Luminous beings, are we.)

Antithesis: two opposite ideas together in a sentence to achieve a contrasting effect

Alliteration: repetition of the initial sound (think of tongue twisters)

Asyndeton: no conjunctions

Audience: how does the author show they understand their audience?

Chiasmus: words repeated in reverse order; a syntactical palindrome

Exigence: what caused the author to write this piece?

Hypothetical scenario: posit a potential to make a point

Hyperbole: exaggeration to make a point

Juxtaposition: placing ideas or words next to each other for a contrasting effect

Message: what is the author saying?

Metaphor: a comparison in which a word is applied to an object to which it is not

actually applicable

Parallelism: a type of repetition in which the sentence structure repeats

Personal anecdotes: brief narrative to establish credibility or connect to audience

Personification: giving human-like qualities to non-human entities

Persuasive appeals (logic, emotion, credibility) - do not combine in one paragraph.

They are separate strategies and require separate evaluation.

Polysyndeton: many conjunctions

Purpose: what effect does the author hope to have?

Rhetorical question: question asked with no answer expected, for emphasis

Rhetorical shift: author shifts tone or style within a piece

Sarcasm: mocking to make a point

Simile: comparison using “like” or “as

Tricolon: a type of parallelism that sets three short phrases togethe