Lesson 3-Production Plan(2ND QUARTER)
Case Study: Business Structure
Sarah loves baking and decides to start her own business from home.
Manages baking, marketing, and finances.
Operates under her name, keeps profits, personally responsible for debts.
Type of business structure:
A) Partnership
B) Corporation
C) Sole Proprietorship
D) Limited Liability Company (LLC)
Answer: C) Sole Proprietorship
Definition: This type is owned and managed by a single person.
Page 6
Case Study: Going Public
Software company founded by Emily and Jake plans to go public for expansion.
Desire to protect personal assets from business debts or lawsuits.
Plan to issue stocks to investors.
Type of business structure:
A) Sole Proprietorship
B) Partnership
C) Corporation
D) Limited Liability Company (LLC)
Answer: C) Corporation
Page 7
Rationale for Business Structure
Emily and Jake choose a corporation for:
Going Public: Raise capital by selling shares.
Stocks: Ownership representation in a publicly traded company.
Example: Buying stock represents ownership (owning 1% of a company with 100,000 shares).
Limited Liability: Protects personal assets from business risks.
Page 8
Nonprofit Organization Case Study
Friends want to start a nonprofit for local art programs, plan to file incorporation paperwork.
Responsible for drafting articles of incorporation.
Term describing individuals responsible:
A) Directors
B) Shareholders
C) Founders
D) Incorporators
Answer: D) Incorporators
Page 9 through 14
Business Plan Requirements
SSS, Pag-ibig, Philhealth under salary requirements. Answer: True
Manager oversees overall management. Answer: True
Organization structure prevents overlapping tasks. Answer: True
Consider education levels for positions in business plan. Answer: True
Highest position in organizational structure is at the top. Answer: True
Salary requirement included in organizational plan. Answer: True
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Roles and Responsibilities
Entrepreneur prepares structure and hires qualified personnel. Answer: True
Production Plan
Production System
Steps to convert ideas/raw materials into marketable products/services.
Inputs: 1. Manpower 2. Materials 3. Machine 4. Design 5. Instructions
Production Process: Materials transformed into final product.
Outputs: Final products distributed to customers.
Four Ms of Production
Manpower: Human workforce involved.
Considerations: qualifications, status of employment, number needed, background checks, wages, availability.
Method: Process of converting raw materials.
Factors: product type, production mode, required skills.
Machine: Manufacturing equipment used.
Selecting criteria: product types, cost, efficiency, spare parts availability.
Materials: Raw materials needed.
Selection factors: cost, quality, supplier credibility.
Production Plan Components
Details related to goods production, based on industry analysis.
Includes:
Production schedule
Production process
Processing plant and equipment
Sources of materials
Production cost
Payment Terms and Production Cost
Key Elements of Payment Terms:
Payment method, due date, discounts, late penalties, advance payments.
Production Cost Elements:
Labor, direct materials, factory overhead.
Total cost informs the selling price, which must exceed production costs.
Production Schedule Example
Products:
Assorted Donuts: 200 donuts/day, 35-45 minutes/set
Glazed Donuts: 200 donuts/day, 35-45 minutes/set
Iced Drinks: 100 drinks/day, 5-15 minutes/drink
Fries: 50 sets of fries/day, 5-6 minutes/set
Production Process for Donuts
Details recipe process and ingredients for donuts and coffee setup.
Includes steps from mixing ingredients to final preparation.
Estimated Equipment Costs
Refrigerators: Php 20,000
Donut Fryer: Php 35,000
Oven: Php 12,000
Total Estimated Cost: Php 79,900
Operational Plan Overview
Outlines activities from raw materials acquisition to product delivery.
Key Areas:
Supplier evaluation
Material requisition and receiving
Storage and inventory control
Shipment system control
Support services functions
Supply Chain Management
Materials Requisition:
Detailed process for ordering raw materials, inspection, receiving procedures.
Inventory Report:
Tracks current stock and informs purchasing decisions.
Quality management must start with suppliers.
Purchasing and Distribution Process
Purchase Procedures:
Information collection
Supplier selection
Supplier evaluation
Negotiation
Buying supplies
Delivery of supplies
Storage Practices: Ingredients stored to maintain quality and safety.
Example practices for perishable items.
Marketing Plan Elements
Key Sections: Product, Place, Price, Promotion, People, Packaging, Positioning.
Core Elements of Marketing:
Product must fulfill demand and surpass competitors.
Price based on market conditions and competition.
Branding Strategy:
Differentiation through brand names influencing consumer choices.
Branding Strategies
Concept of Needs vs. Wants:
Define products/services in relation to customer needs.
Brand Strategy Development:
Two approaches for brands: line extension and product extension.
Case examples for each approach (e.g., products from Pepsi and GE).