Certain species are biologically predisposed to learn certain associations more readily than others.
Example: If you get sick after eating oysters, you're more likely to develop an aversion to the taste of oysters than to the restaurant or people you were with.
Birds, which rely on sight for hunting, are more likely to develop aversions to the sight of tainted food.
Our predisposition to associate an effect with a preceding event can sometimes mislead us.
Cancer patients undergoing chemotherapy may develop conditioned nausea and anxiety related to the clinic's sights, sounds, and smells, even if nausea occurs an hour post-treatment (Paul, 1997; Perishan & Perry, 1986; Davy, 1992).
Returning to the clinic waiting room can trigger these conditioned feelings.
Revulsion to sickening stimuli is typically adaptive.
Biological Constraints on Conditioning
Nature limits each species' capacity for operant conditioning.
Analogy: "Never try to teach a pig to sing. It wastes your time and annoys the pig" (Robert Heinlein).
Table 22.1 summarizes biological and cognitive influences on conditioning (Classical Conditioning, Operant Conditioning, Biological influences).
Observational Learning and Modeling Aggression
Early experiments demonstrated learning aggressive behaviors through modeling.
Children watched an adult perform aggressive acts towards an inflated doll, accompanied by hostile remarks.
Researchers measured how much of the modeled aggression the children learned by observation.
Measurement of learning of aggression uses simulated targets rather than live ones.
Example: Simulated targets are used to test bombing strategies, rather than requiring actual bombing of cities.
The model in the experiment pummeled the doll, flung it, and beat it repeatedly.
Neural Mirroring and Observational Learning
Observational learning may be enabled by neural mirroring.
In 1991, researchers implanted electrodes in a monkey's brain next to the motor cortex in a frontal lobe region involved in planning movements.
The monitoring device alerted researchers to activity in that brain region.
When the monkey moved a peanut to its mouth, the device buzzed.
When a researcher entered the lab eating an ice cream cone, the monkey's monitor buzzed as if the monkey had moved, even though it was motionless.
Social Learning in Animals
Animal social learning is evident in various species.
Humpback whales slapping the water to drive fish into clumps is a behavior spread through social learning (Ellen et al., 2013).
Monkeys learn to prefer the color of corn other monkeys are eating (2009; 2014).
Imitation in Humans
Children imitate actions modeled on TV (Meltsoff, 1988; Meltsoff et al., 1989, 1990, 1997).
Even 2.5-year-olds, with mental abilities near those of adult chimpanzees, surpass chimps in social tasks like imitating solutions to problems (Perman et al., 2007; Bernier et al., 1994; Ireland & Pennebaker, 2010).
Imitation helps us make friends by mimicking those we like, leading them to like us more in return (Chartrand & Lincoln, 2013; Salazar Caf et al., 2018).
We unconsciously imitate others (yawning, smiling, laughing) (Anderson et al., 2017; Bushman, 2018; Martins & Weaver, 2019; Ten et al., 2019).
Media Violence and Role Models
Consider the effects of viewing media violence.
Bandura's work, along with that of Pavlov, Watson, Skinner, and others, illustrates the impact of focusing on well-defined problems and ideas.
These researchers emphasized the importance of learning.
Intellectual history is often made by individuals who push ideas to their limits (Simonton, 2000).
Reflection
What prosocial and antisocial role models do you see on screens?
Which ones have you chosen to imitate?
For whom are you a role model?
How might you become a better role model for others?