Social Psychology 2e Lecture Notes
CHAPTER 12: SOCIAL PSYCHOLOGY
PROFESSOR DETAILS
Name: Alex Sarabia, M.A., LPC, LCDC, CART, CLYL
Source: Psychology 2e by OpenStax
CHAPTER OUTLINE
12.1 What Is Social Psychology?
12.2 Self-presentation
12.3 Attitudes and Persuasion
12.4 Conformity, Compliance, and Obedience
12.5 Prejudice and Discrimination
12.6 Aggression
12.7 Prosocial Behavior
REFLECTION: SOCIAL PSYCHOLOGY
Question: Would you like to know how other people view you? Why or why not?
SOCIAL PSYCHOLOGY
The case of Trayvon Martin highlights the influence of social psychology, raising questions about the impact of people on individual behavior in socially charged situations.
The presence of others can significantly affect how individuals behave, whether they are in a confrontational scenario or one involving cooperation.
WHAT IS SOCIAL PSYCHOLOGY?
Definition: Social psychology studies interactions among people, focusing on how social situations influence thoughts, feelings, and behaviors.
Topics Covered:
- Intrapersonal Topics: Emotions, attitudes, self, social cognition.
- Interpersonal Topics: Helping behavior, aggression, prejudice and discrimination, attraction and relationships, group processes, and intergroup relations.
SITUATIONAL & DISPOSITIONAL INFLUENCES ON BEHAVIOR
Situationism:
- Definition: Behavior determined by immediate environment and surroundings.
- Example: A reserved person might be talkative at a party but shy in a formal meeting.Dispositionism:
- Definition: Behavior determined by internal factors such as personality traits.
- Example: A driver blamed for road rage due to their aggressive personality while ignoring situational stressors.
- Social psychologists now consider both situational and internal influences.
FUNDAMENTAL ATTRIBUTION ERROR
Definition: Overemphasis of internal factors as explanations for others’ behavior while underestimating situational influences.
Example: Judging a partner as disrespectful for using a phone during a movie without considering an urgent situation.
Study: Quizmaster Study demonstrated the error, showing participants underestimated the questioners' advantage.
IS THE FUNDAMENTAL ATTRIBUTION ERROR A UNIVERSAL PHENOMENON?
Research indicates that individuals from Individualistic Cultures are more likely to commit this error than those from Collectivistic Cultures, who account for relational and situational influences.
Examples of group activities that combat individualistic tendencies include cooking, socializing, and playing games.
ACTOR-OBSERVER BIAS
Definition: A tendency to explain others’ behaviors with internal factors and one’s own behaviors with situational factors.
Example: Attributing a classmate’s failure to laziness, but one’s own failure to personal issues.
A study found differences in reasons given for personal feelings versus those attributed to others, illustrating the bias.
SELF-SERVING BIAS
Definition: Takes credit for positive outcomes through internal attributions while attributing negative outcomes to situational factors.
Examples:
- An employee takes credit for a successful project while blaming others for failures.
- Drivers attribute timely arrivals to skill but blame traffic for delays.
ATTRIBUTION
Definition: A belief about the cause of a result.
Dimensions of Attribution:
1. Locus of Control: Internal vs external.
2. Stability: Changeability of circumstances.
3. Controllability: Control over the circumstances.Example: Attributing team success to talent (internal) when winning, but external circumstances when losing.
JUST WORLD HYPOTHESIS
Definition: Belief that people receive outcomes they deserve, reinforcing a sense of fairness in the world.
Tendency to blame individuals, like those in poverty, for their conditions.
SOCIAL ROLES
Definition: Expected behavior patterns in specific settings or groups.
Example: Students in a classroom engage in studious behavior based on the social role assigned to them.
SOCIAL NORMS & SCRIPTS
Social Norm: Expectations about acceptable behaviors in a group.
Script: Knowledge of sequences expected in settings, which can vary by culture (e.g., restaurant etiquette).
PHILIP ZIMBARDO AND THE STANFORD PRISON EXPERIMENT
Overview: Conducted in 1971, this experiment demonstrated the impact of social roles and norms.
Participants assigned roles as guards or prisoners exhibited extreme behaviors consistent with those roles, resulting in psychological distress.
The experiment was terminated after only six days due to ethical concerns and the extreme effects observed.
ATTITUDE
Definition: Evaluative judgment about people, ideas, or objects.
Components:
1. Affective Component: Feelings.
2. Behavioral Component: Effect on behavior.
3. Cognitive Component: Knowledge and beliefs.Attitudes can range from favorable to unfavorable, influencing various life aspects.
COGNITIVE DISSONANCE
Definition: Psychological discomfort from inconsistent attitudes or behaviors.
Example: Knowing smoking is unhealthy but choosing to smoke can lead to dissonance.
Ways to Reduce Dissonance:
- Changing behavior (quitting smoking).
- Rationalizing or denying dissonance (e.g., believing smoking has benefits).
- Adding new beliefs to alleviate discomfort.
THE EFFECT OF INITIATION
Justification of Effort: Greater effort leads to increased value of goals and groups.
Experiment: Aronson and Mills (1959) showed that difficult initiation increased group appreciation among participants.
PERSUASION
Definition: Process of changing attitudes based on communication.
Persuasion permeates through everyday interactions, beyond formal advertising.
ELABORATION LIKELIHOOD MODEL (PETTY & CACIOPPO, 1986)
Defines two paths of persuasion:
1. Central Route:
- Logic-driven, using data and facts for well-formed arguments.
- Works best with analytical and engaged audiences.
2. Peripheral Route:
- Indirect, relying on cues like emotions or endorsements.
- This route leads to less durable attitude change.Examples:
- Central Route: Emphasizing safety features in car advertisements.
- Peripheral Route: Using celebrity endorsements to attract consumers.
FOOT-IN-THE-DOOR TECHNIQUE
Definition: A persuader encourages agreement to a small request that leads to compliance with a larger request later.
The technique works on the principle of maintaining consistency in actions.
CONFORMITY (SOLOMON ASCH)
Definition: Change in behavior to align with group norms, irrespective of personal disagreement.
Asch’s Experiment: Illustrated the effect of group pressure where 76% of participants conformed at least once to give incorrect answers.
Factors Influencing Conformity:
- Size of majority, presence of dissenters, public vs private responses.
MOTIVATION TO CONFORM
Normative Social Influence: Desire to fit in and be accepted.
Informational Social Influence: Conforming when one believes the group possesses accurate information, especially in ambiguous situations.
OBEDIENCE (STANLEY MILGRAM)
Definition: A change of behavior in response to authority demands.
Milgram's Experiment (1963): Revealed high obedience rates, with 65% of participants administering potentially lethal shocks due to authority command.
GROUPTHINK
Definition: Modification of individual opinions to align with perceived group consensus, potentially leading to poor decision-making.
Examples: Individuals altering their opinions under group pressure.
GROUP POLARIZATION
Definition: Strengthening of an original attitude among group members after discussion.
Examples: Students becoming more extreme in their views on gun control after deliberation.
SOCIAL FACILITATION
Definition: Improved performance on tasks in the presence of an audience.
Examples: Athletes perform better in groups; musicians play better when performing live.
SOCIAL LOAFING
Definition: Reduced effort by individuals in group settings, especially when individual contributions are not evaluated.
Examples: Group projects where some members contribute less, thinking others will carry the load.
PREJUDICE & DISCRIMINATION
Occurs globally, exemplified by historical signs of segregation and present-day instances of religious and racial discrimination.
UNDERSTANDING PREJUDICE & DISCRIMINATION
Prejudice: Negative beliefs or feelings towards individuals based on social group.
Stereotype: Assumptions about individuals rooted in social group membership.
Discrimination: Negative actions against individuals due to their group membership.
Existence Factors: Social learning and conformity to norms.
TYPES OF PREJUDICE & DISCRIMINATION
Racism: Prejudice based on race.
- Dual Attitudes Model: Distinguishes between explicit (conscious) and implicit (unconscious) biases.
SEXISM
Prejudice based on gender, affecting opportunities and societal roles.
AGEISM
Discrimination based on age, often targeting older adults.
HOMOPHOBIA
Discrimination based on sexual orientation, pervasive in societal structures.
SELF-FULFILLING PROPHECY & CONFIRMATION BIAS
Self-Fulfilling Prophecy: Expectations that alter behavior to make them true.
- Example: Stereotypes lead to behaviors that reinforce the stereotype.Confirmation Bias: Tendency to seek and interpret information that aligns with existing beliefs and biases.
IN-GROUPS & OUT-GROUPS
In-Groups: Groups we identify with.
Out-Groups: Groups perceived as fundamentally different.
In-Group Bias: Favoritism towards one’s own group.
- Example: Scapegoating out-groups to deflect negative feelings.
AGGRESSION
Definition: Intention to cause harm.
Hostile Aggression: Anger-driven behavior aimed at causing pain.
Instrumental Aggression: Goal-oriented aggression, often without intent to harm.
EVOLUTIONARY THEORY OF AGGRESSION
Overview: Aggression has an evolutionary function for males, displaying dominance and ensuring reproductive success.
BULLYING
Definition: Continuous negative behavior directed towards an individual.
Forms: Can be physical, verbal, or psychological.
Differences by Gender: Boys tend to use direct aggression, while girls may engage in social aggression.
Cyberbullying: Online harassment, more prevalent among girls, often stemming from prior victimization.
THE BYSTANDER EFFECT
Definition: Reluctance to help victims in groups, often attributed to diffusion of responsibility.
Kitty Genovese Case (1964): Highlighted the bystander effect when numerous witnesses failed to assist during her attack.
PROSOCIAL BEHAVIOR AND ALTRUISM
Prosocial Behavior: Voluntary behaviors aimed at assisting others.
Altruism: Selfless helping behavior, often despite potential personal costs.
Theories on Motivation to Help:
1. Empathy: Understanding and feeling another’s perspective.
2. Self-Interest: Individuals may also engage in helping behavior for personal satisfaction or social recognition.
FORMING RELATIONSHIPS
Influences on relationship dynamics include proximity (contact frequency), similarity, and homophily (tendency to connect with similar individuals).
Important Components:
- Reciprocity: Mutual exchange in relationships.
- Self-Disclosure: Sharing personal information fosters intimacy.
ATTRACTION
Attractiveness Traits: Universally appealing features in men and women often relate to physical appearance and social traits.
Matching Hypothesis: People often partner with those they perceive as having similar attractiveness.
STERNBERG’S TRIANGULAR THEORY OF LOVE
Components of Love:
1. Intimacy: Emotional closeness and sharing.
2. Passion: Physical attraction.
3. Commitment: Decision to maintain the relationship.Consummate Love: Achieved when all three components are present, leading to a healthy relationship.
SOCIAL EXCHANGE THEORY
Definition: Analyzes relationships in terms of costs and benefits, suggesting relationship maintenance occurs when benefits exceed costs.
Example: Evaluating the companionship versus boredom risks in long-term relationships.