Roaring 20s
Harding and Normalcy
1920 Election expected Teddy Roosevelt to run, but he died
Warren G. Harding nominated
Not very bright, limited political career, but no real enemies
Only real disturbance ws an illicit affair, but it was kept quiet
Vwed a return to “Normalcy” and older values. A time for healing
Consumers
Henry Ford making cars more affordable
Name brands: Kellogg’s, Kodak, Crisco
Advertising becoming American culture
Sears used a catalog system to expand general merchandise to a mass audience. Cut prices and linked rural America to commercial enterprises
Annual per capita income $277 (highest in world)
Ford
Assembly line allowed for a more efficient process
By 1920 they produced a car a minute
Dropped costs from $850 (1908) to $290 (1924); about $4,000 in todays cost
1916- 1 million cars
1920 - 8 million
1929 - 23 million
Creates the $5 workday, 3x more than competitors
People could earn enough to afford the cars he was selling
Growing Electricity
1920 only 35% homes had electricity
By 1930 it was 68%
Also increased indoor plumbing
Growing use of electricity spread to other products
GE created the Toaster
Hoover made a vacuum cleaner
Culture
Motion picture becoming more popular
Averaged 80 million per week, over half the nation’s population
Increasing in length and comfort of theaters
Still affordable for all social classes
Movie popularity
Charlie Chaplin became wildly popular as he helped the rise of the Movie industry
Taking Flight
1903 Orville and Wilbur Wright flew at Kitty Hawk
During WW1 technology advanced
Needed government subsides post war to increase production
Charles Lindberg
First pilot to fly from New York to Paris (3600) miles
Became instant celebrity
Embodies the achievements of America’s industrial age and progress
Harlem Renaissance
Marcus Garvey formed the Universal Negro Improvement Association (UNIA)
Called for a seperation of white and blacks
Claimed they had nothing alike and wanted Blacks to “return to Africa”
Supported amongst those living in slums, but opposed by many other African American leaders
W.E.B DuBois “The most dangerous enemy of the Negro race”
Tin-Pan Alley
Section of New York City which saw a growth of popular American music
New Woman
Young Women, bored, promiscuous, ambitious
Smoke, Drank, danced, drove, wore lots of makeup, short skirts
Fum-loving and defiant to traditional norms
Still have fewer opportunities and acceptance, but making waves
FLAPPERS!!! (main people of this time)
Social Change
Sex:
1 out of 9 marriages ended in divorce
Family sizes decreasing
Sexual intercourse before marriage was twice as high than Victorian Era babies
Birth Control and Women’s Rights
Margaret Sanger pushed for reform on promoting knowledge and contraceptives
Urbanization and Immigration
More people flocked to cities
More opportunities and the young found more excitement
Post-war immigrants led to a resurgence in immigration restriction
Backed by labor unions as a fear that aliens would be used as strikebreakers
Europe cut down to 600,000 annually
National Origins Quota Act cut that into 150,000
Red Scare and Palmer Raids
The Fear of Communism
Post WW1 and successful Bolshevik Revolution
After an anarchist led bombing Attorney General Mitchell Palmer led raids
4000 suspects rounded up, 600 deported
Sacco-Vanzetti
LalaNicola Sacco and Bartolomeo Vanzetti allegedly murdered and robbed
Self professed anarchists and Italian Immigrants
Weak evidence and questions of being framed, found guilty
Appeals process carried on with many people calling for a fair trial
Massachusetts Governor called for a special commision, upheld verdict
Executed on August 23, 1927
Eugenics
The pseudo-science of breeding a superior race
Better genetics would increase better offspring
Leads to sterilization and promotion of ideas of “inferior races”
Notable people believed eugenics would promote a better future, W.E.B DuBois, Margaret Sanger, and Adolf Hitler
Fundamentalism
Literal truth of the Bible
Political, Social, and Religious
Wanted to eliminate modern ideas that contradicted the Bible
William Jennings Bryan leading figure
“It is better to trust the Rock of Ages than to know the age of rocks.”
- Texas Governor “Ma” Ferguson prohibited textbooks from having Darwinism
Scopes Monkey Trial
John T. Scopes taught evolution in Tennessee in 1925
Indicated and tried by Special Prosecutor William Jennings Bryan
ACLU brought in Clarence Darrow
Judge refused Darrow’s ability to call in scientific experts, instead put Bryan on the stand
Cross examined Bryan who crumbled under the pressure
Scopes guilty, but generally seen as the case who broke up Fundementalism
Scandalous Harding
Generally considered most corrupt president in American history
Reality: Bad judge of character
Most public scandal: Teapot Dome
Albert B. Fall (Sec. of Interior) loaned out Federal oil reserves to private businesses in exchange for $400,000 in ‘loans’
Dies of heart attack