Business Management Notes
Nature of Management
- Management: working with others to achieve business goals in a changing environment.
- Requires managing:
- Human resources: people who work in the business.
- Financial resources: money and assets.
- Physical resources: tangible assets.
Skills of an Effective Manager
- Interpersonal (people) skills: ability to build positive relationships with staff.
- Communication skills: sending clear messages (verbal or nonverbal).
- Strategic thinking: planning for the business's future direction.
- Vision skills: A Vision Statements is a broad statement that announces what the business aspires to become, its purpose, and its function
- Problem-solving and decision-making skills using a systematic approach:
- Identify the problem \& causes.
- Gather relevant information.
- Develop alternative solutions
- Analyse the alternatives
- Choose one and implement it
- Evaluate the solution
- Flexibility and adaptability to change.
- Reconciling conflicting interests of stakeholders.
Achieving Business Goals
- Goal: a desired outcome (target).
- Strategic goals: long term.
- Tactical goals: short term.
- S.M.A.R.T goals.
- Specific: clear and easy to understand.
- Measurable: quantifiable success.
- Attainable: realistic and can be reached.
- Relevant: a real benefit for the business.
- Time-based: includes a realistic time frame.
- Financial objectives (PLEGS):
- Profitability: money left after expenses.
- Liquidity: ability to pay short-term debts.
- Efficiency: minimizing costs for maximum profit.
- Growth: size compared to competitors.
- Solvency: ability to pay all debts.
- Types of Business Goals:
- Profits
- Market share
- Growth
- Share price
- Social
- Environmental
Staff Involvement
- Staff involvement: involving employees in decision-making and providing necessary skills and rewards.
- Initiatives:
- Innovation: applying new ideas to improve existing products.
- Motivation: internal processes that direct, energize, and sustain behavior through recognition, good communication, benefits, and work-life balance.
- Mentoring: tutoring, coaching, and modeling behavior.
- Training: teaching staff to perform jobs effectively.
Management Approaches
Classical Approach: authoritarian/bureaucratic approach, dictating tasks.
- Planning: setting goals \& methods
- Organising: Arranging the resources of the business to achieve the goals
- Controlling: Evaluating and modifying tasks to ensure that set goals are being achieved
Behavioral Approach: participative/democratic approach, consulting with employees.
Contingency Approach: flexible management to suit changing circumstances.
Key Business Functions (FORM)
- Finance
- Operations
- Human Resources
- Marketing
Operations
- Operations: transforming inputs into outputs (goods or services).
- Inputs: resources (material, facilities, labor, etc.).
- Transformation: process of converting inputs into finished products.
- Outputs: end result (goods/services).
Managing Quality in Operations
- Quality Control (QC): reactive, based on inspection to remove defects.
- Quality Assurance (QA): proactive, ensuring processes meet requirements.
- Quality Improvement (QI): continuous improvement and Total Quality Management (TQM).
Marketing
- Marketing: planning, pricing, promoting, and distributing products to meet customer needs.
- The 4 Ps of Marketing:
- Product: good or service (quality, design, name, packaging, features, branding).
- Place: channels of distribution (producer to customer, retailer, or wholesaler).
- Price: strategies like penetration pricing, price skimming, competitor's price, discount price, psychological pricing
- Promotion: communicating with buyers to influence them.
- Target Markets:
- Mass-market: large range of customers.
- Market segmentation: dividing the market into similar consumer groups (geographic, demographic, psychographic, behavioral).
- Niche market: narrowly selected target market segment.
Finance
Accounting: recording financial transactions.
Financial Statements:
- Income Statement: summary of income and expenses.
- Cash flow statement: movement of receipts and payments.
- Balance Sheet: assets, liabilities, and owner's equity.
Revenue Statement:
- Sales - COGS = Gross Profit - Expenses = Net Profit
COGS = Opening stock + Purchases – Closing stock
*Financial Ratios relevant to Profit- Gross Profit Ratio = \frac{Gross Profit}{Sales} \times 100
- Net Profit Ratio = \frac{Net Profit}{Sales} \times 100
- Return on Equity Ratio = \frac{Net Profit}{Owner’s Equity} \times 100
Key terms in Balance sheet include:
- Assets: What we own
- Liabilities:What we owe
{ Assets - Liabilities = Owner’s Equity}
Cashflow statment indicates the movement of receipts and payments resulting from transactions over a period of time