27/11 Disney/ BP

Black Panther (2018) was produced by Marvel Studios, which became a subsidiary of Disney in 2008.

Disney are also the film’s distributor, which makes this a good example of vertical integration (the means to produce and distribute films are controlled by the same company).

The fact that the film was produced and distributed by a major, vertically integrated film studio, that is part of a media conglomerate, is significant in terms of funding, possibilities for cross-promotion and reaching a global audience.

Black Panther is the 17th film in the Marvel Cinematic Universe, which began with Iron Man. This extended franchise currently consists of 33 films, with a further 11 currently being planned