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HomeBusinessMarketing

MRKT 3512 NOTES CHAPTER 5 (AFTER EXAM 1)

CONSUMER LEARNING

  • Consumer learning: A process that evolves and changes as consumers acquire knowledge from experience, observation, and interactions with others and newly acquired knowledge affects the future behavior

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Lecture 3
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5.0(1)
Unit 1: Basic Economic Concepts
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studied byStudied by 11704 people
5.0(36)
5: Cell Structure
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studied byStudied by 46 people
5.0(2)
APUSH Chapter 1: New World Beginnings
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studied byStudied by 247 people
4.9(8)
Chapter 7: The Earth-Moon-Sun System
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studied byStudied by 25 people
5.0(2)
Chapter 15: "What is Freedom": Reconstruction (1865-1877)
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studied byStudied by 39 people
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