๐ŸŒ UNIT 4: Social Psychology, Personality, Motivation, and Emotionology Unit 4


1. ๐ŸŒŸ Social Psychology Overview

  • Definition: Study of how we think about, influence, and relate to others.

  • Focuses on:

    • Attribution Theory

    • Attitudes and Persuasion

    • Compliance

    • Stereotypes, Prejudice, Discrimination

    • Group Behavior

    • Helping Behavior

    • Aggression and Attraction


2. ๐Ÿง  Attribution Theory

  • Attribution = Explaining someoneโ€™s behavior.

Type

Description

Dispositional Attribution

Behavior caused by personality traits.

Situational Attribution

Behavior caused by environment or situation.

Key Factors:

  • Consistency: Does the behavior happen regularly?

  • Distinctiveness: Is the behavior unusual across situations?

  • Consensus: Do others behave similarly?

๐Ÿ”ฅ Errors in Attribution

  • Fundamental Attribution Error: Overestimating dispositional factors for others' actions.

  • Self-Serving Bias: Taking credit for success, blaming external factors for failure.


3. ๐Ÿ—ฃ Attitudes and Behavior

  • Attitude: Feeling that predisposes response.

Attitudes affect actions when:

  • External influences are minimal.

  • Attitude is stable, specific, and easily recalled.


๐ŸŽฏ Persuasion Routes

Route

Description

Central Route

Persuasion based on arguments and facts.

Peripheral Route

Persuasion based on emotional appeals or attractiveness.


๐ŸŽญ Cognitive Dissonance

  • When behavior and attitudes clash โ†’ discomfort.

  • We change our attitudes to reduce discomfort.

Study:

  • Festinger and Carlsmith: Boring task + $1 payment led to more attitude change than $20.


4. ๐Ÿค Compliance Strategies

Strategy

Description

Foot-in-the-Door

Small request first, then larger request.

Door-in-the-Face

Large request denied, then smaller one accepted.

Norms of Reciprocity

Feeling obligated to return a favor.


5. ๐Ÿ‘ฅ Stereotypes, Prejudice, Discrimination

Term

Description

Stereotype

Generalized belief about a group.

Prejudice

Negative attitude toward a group.

Discrimination

Negative action toward a group.


๐Ÿ‘€ Implicit vs. Explicit Bias

  • Explicit Bias: Conscious prejudice.

  • Implicit Bias: Unconscious attitudes.


6. ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ Group Influence

Concept

Description

Deindividuation

Loss of self-awareness in group settings.

Social Facilitation

Better performance on easy tasks when others are watching.

Social Inhibition

Worse performance on hard tasks with an audience.

Group Polarization

Strengthening of groupโ€™s prevailing opinion after discussion.

Groupthink

Desire for harmony suppresses dissenting views.

Risky Shift

Groups tend to make riskier decisions.


7. ๐Ÿšจ Helping Behavior

  • Bystander Effect: Presence of others reduces helping behavior.

  • Diffusion of Responsibility: Assuming someone else will act.

Study:

  • Darley and Latanรฉ: Smoke-filled room study โ€” fewer people helped in groups.


8. ๐Ÿงจ Aggression

  • Definition: Behavior intended to hurt or destroy.

Theory

Description

Frustration-Aggression Hypothesis

Blocking goals creates anger โ†’ aggression.

Social Learning Theory

Aggression learned by observing and imitating others.

Study:

  • Banduraโ€™s Bobo Doll: Children imitated aggressive models, both physical and verbal.

  • Media Violence: Viewing aggression increases aggression.


9. ๐Ÿ’• Attraction

Factor

Description

Proximity

Physical closeness breeds liking (mere exposure effect).

Similarity

We like those similar to us.

Reciprocal Liking

We like those who like us.

Physical Attractiveness

Beauty standards influence attraction.


โœจ Personality Overview


10. ๐Ÿง  Freudโ€™s Psychoanalytic Theory

  • Id: Unconscious drives, seeks immediate pleasure (pleasure principle).

  • Ego: Reality-oriented, negotiates between Id and Superego (reality principle).

  • Superego: Internalized ideals, conscience (morality principle).


๐Ÿ›ก Defense Mechanisms

Mechanism

Description

Repression

Pushing anxiety-provoking thoughts to unconscious.

Regression

Retreating to earlier behavior.

Reaction Formation

Expressing opposite of true feelings.

Projection

Attributing own faults to others.

Rationalization

Justifying bad behavior.

Displacement

Shifting aggressive impulses to safer targets.

Sublimation

Channeling impulses into acceptable activities.


11. ๐Ÿง  Trait Theories

Theory

Description

Big Five Traits

Personality measured across 5 factors:

- Openness

Imagination and creativity.

- Conscientiousness

Organization and dependability.

- Extraversion

Sociability and assertiveness.

- Agreeableness

Compassion and cooperativeness.

- Neuroticism

Emotional instability.


12. ๐Ÿง  Humanistic Theories

Theory

Key Figures

Description

Self-Concept

Carl Rogers

Positive self-concept โ†’ healthy personality.

Self-Actualization

Abraham Maslow

Reaching full potential is the ultimate goal.


13. ๐Ÿ”„ Social-Cognitive Theories

Theory

Key Figures

Description

Reciprocal Determinism

Albert Bandura

Personality shaped by interaction of behavior, cognition, and environment.

Self-Efficacy

Bandura

Belief in oneโ€™s ability to succeed.


๐Ÿ”ฅ Motivation Overview


14. ๐Ÿ”ฅ Theories of Motivation

Theory

Description

Drive-Reduction Theory

Behavior motivated by biological needs (hunger, thirst).

Incentive Theory

External rewards motivate behavior.

Arousal Theory

We seek optimal levels of arousal (Yerkes-Dodson law).

Maslowโ€™s Hierarchy of Needs

Pyramid from basic needs โ†’ safety โ†’ belonging โ†’ esteem โ†’ self-actualization.


15. โค Social Motivation

Type

Description

Achievement Motivation

Desire to achieve mastery.

Affiliation Motivation

Desire to belong to a group.

Aggression Motivation

Desire to dominate or confront.


๐Ÿ˜„ Emotion Overview


16. ๐Ÿ“– Theories of Emotion

Theory

Description

James-Lange Theory

Emotions follow physiological responses.

Cannon-Bard Theory

Emotions and physiological responses happen simultaneously.

Two-Factor Theory

Schachter-Singer: Emotion = physiological arousal + cognitive label.


17. ๐ŸŽญ Expressing Emotion

  • Nonverbal Expressions:

    • Facial expressions (universal across cultures).

    • Body language.

    • Tone of voice.

Example: Smiling universally shows happiness.

  • Facial Feedback Hypothesis:

    • Facial movements can influence emotional experience (e.g., smiling makes you feel happier).