The Functions of Business - GMGT 1010
Class Overview
Topics covered: functions of business, value chains, key functional areas of business include:
Human Resource Management (HRM)
Finance
Accounting
Supply Chain Management
Operations Management
Marketing
Value Chains
Concept of value chains: a sequence of activities that organizations undergo.
Key activities include acquiring resources, day-to-day operations, and leveraging outputs.
Key Components of Value Chains
Inputs
Acquiring necessary resources such as:
People
Money
Other resources
Conversion Processes
Day-to-day operations that transform inputs into value-added products and services.
Outputs
Utilizing value-added outputs for commercial gain (i.e., selling products/services).
Critiques of Traditional Value Chains
Two key drawbacks to traditional value chain frameworks:
Failure to connect inputs and outputs:
Managers often overlook how outputs are linked to inputs.
Linear treatment of components:
Components often treated sequentially, disregarding their interaction and the processes connecting them.
Example: Conventional Value Chain at Interface Inc.
Demonstrates components of the value chain:
Inputs
People
Hiring qualified individuals.
Enabling productive work and better job opportunities.
Money
Acquiring financing for growth.
Accountable use of funds.
Returns to shareholders and reinvestment in future growth.
Other Resources/Organizations
Purchasing raw materials from suppliers.
Manufacturing products (e.g., carpet).
Transition from Value Chains to Value Loops
Concept evolution from linear value chains to more dynamic value loops which include:
Various inputs, conversion processes, and outputs include:
Environmental resources (sociocultural, natural, political-legal, economic/technological).
Core Business Functions at Asper
Highlighting the central courses focused on key business functions:
Accounting
Finance
Marketing
Operations Management
Supply Chain Management
Human Resource Management (HRM).
Human Resource Management (HRM)
Focus areas include:
Finding suitable personnel.
Training and development.
Compensation methodologies.
Promotion strategies.
Dismissal procedures.
Note: The HRM process includes:
Acquire Members (Inputs)
Day-to-Day Management (Conversion Processes)
Member Outcomes/Training (Outputs)
Source: DYCK, B. AND M. NEUBERT, Pages 12-13.
Finance
Definition (from Asper website):
“Raising money (financing) and spending money (investing) and deciding on the best ways to accomplish these tasks.”
Importance: Every business decision has financial implications; deep knowledge of financial concepts is vital for management students.
Source: DYCK, B. AND M. NEUBERT, Pages 13-15.
Accounting
Overview:
The field concerns the measurement of wealth and the financial impacts of transactions.
Good accounting practices lead to informed decision-making.
Supply Chain Management
Focus: Inter-organizational logistics, ensuring optimal acquisition of supplies from other organizations.
Operations Management
Definition:
Refers to directing and controlling processes that transform inputs into finished products and services.
Categories include both production management and service operations.
Marketing
Definition:
“Planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services.”
Significance: Marketing impacts daily life and encompasses various tasks from product packaging to market dissemination.
The marketing function is known to be broken into four key elements:
Product
Price
Place (Distribution)
Promotion
Fitting It All Together: Management Domains and Value Chain Elements
Three elements of a value chain include:
Inputs
Conversion processes
Outputs
Domains of management corresponding to the elements:
HRM - Members (people)
Finance & Accounting - Money (chrematistics)
Supply Chain Management & Operations Management - Other organizations/resources
Marketing aligns with selling outputs.
Summary of Key Focus Areas
HRM: Managing people.
Finance: Raising and investing money.
Accounting: Measuring and counting financial metrics.
Supply Chain Management: Managing inter-organizational relationships.
Operations Management: Converting inputs to outputs.
Marketing: Selling organizational outputs.