QA-2

Chapter 11 Mergers, acquisitions and alliances from Johnson, G., Whittington, R., Scholes, K., Angwin, D. and Regner, P. 2017. Exploring strategy (11th ed.). Pearson.

Q. What are the key strategic methods/ (vehicles as Hambrick and Fredrickson call them)?

Hambrick and Fredrickson identify mergers, acquisitions, and strategic alliances as essential for corporate strategy. Mergers and acquisitions aim for market growth, diversification, or new skills. Strategic alliances offer collaboration benefits without the complexities of mergers or acquisitions.

Q. What is a merger and what is an acquisition? (compare with Dreher & Ernst)

According to Johnson et al., a merger is when two separate firms form a new entity, usually of equal status, while an acquisition involves one firm dominating another, losing its independence. Dreher & Ernst offer a broader view, seeing mergers as two companies becoming one entity, and acquisitions as buying a company or part of it. They expand the concept to include various activities around ownership changes, like restructuring, joint ventures, and more, beyond the typical merging or buying of companies.

Q. What are the three main motives and they’re under categories for M&A? (compare with Dreher & Ernst)

In the PDF from Johnson, Whittington, Scholes, Angwin, and Regner, the three main motives for Mergers and Acquisitions (M&A) are categorized as strategic, financial, and managerial:

  • Strategic Motives: These involve improving the competitive advantage of the organization. Strategic motives can include expanding market reach (extension), capabilities enhancement, and increasing market power or access to resources​​.
  • Financial Motives: These are concerned with the optimal use of financial resources. The main financial motives include financial efficiency, such as helping a highly indebted target company by using the acquirer's strong balance sheet to improve the target's financial position​​.
  • Managerial Motives: While the PDF does not explicitly define managerial motives, they typically refer to motives that serve the interests of the managers rather than the shareholders. These can include personal ambitions, maintaining control, or seeking prestige and power within the industry.

Comparing this with the excerpt from Dreher & Ernst, there are similarities and differences in the outlined motives:

Dreher & Ernst highlight various motives for M&A, focusing more on practical and situational reasons behind corporate takeovers and divestments. They mention motives like focusing on core business, succession planning issues in family businesses, investment financing needs, exit strategies of investment companies, and conflict resolution among shareholders.

The PDF by Johnson et al. categorizes motives into broader strategic, financial, and managerial themes. This approach provides a more generalized framework for understanding M&A motives, compared to the more specific and situational motives outlined by Dreher & Ernst.

Both sources emphasize that the motives for M&A are multifaceted and can vary significantly depending on the specific context and strategy of the companies involved.

Q. What are the main phases of an M&A-process? (compare with Dreher & Ernst)

- From Dreher & Ernst (as per your uploaded PDF):

- Preparation Phase: This includes the starting signal or 'beauty contest', mandate agreement, selection of a suitable process, comprehensive data procurement and company analysis, candidate search and selection, and documentation.

- Market Approach (Point of No Return): Involves addressing potential buyers.

- Examination of Financial Aspects: This includes due diligence, company valuation, and structuring of the transaction.

- Legal Aspects of an M&A Sales Process: Comprises contract negotiations, binding offer, purchase agreement, and closing​​.

From Johnson, Whittington, Scholes, Angwin, and Regner (Chapter 11 from "Exploring Strategy"):

  • Target Choice: Involves selecting the appropriate target based on strategic fit and organizational fit.
  • Negotiation: The process of discussing and finalizing the terms of the acquisition or merger.
  • Integration: The phase where the companies integrate their operations, cultures, systems, etc. This step is crucial for realizing the anticipated synergies and benefits of the merger or acquisition​​.

Comparing these two sources, Dreher & Ernst provide a more detailed and procedural view of the M&A process, dividing it into specific phases with distinct activities and milestones. Their approach is more structured and focuses on the steps from the preparation to the legal closure of the deal.

On the other hand, the approach described in Johnson et al. is more conceptual, focusing on the strategic and operational aspects of M&A, like choosing the target, negotiating the deal, and integrating the entities. This approach is less about the procedural steps and more about the strategic and managerial considerations in an M&A process.

Q. What is a strategic fit/ organizational fit?

From the perspective of Johnson, Whittington, Scholes, Angwin, and Regner, the concepts of strategic fit and organizational fit in mergers and acquisitions (M&A) are defined as follows:

Strategic fit, as per Johnson et al., is how well the target firm aligns with the acquirer's strategy, focusing on achieving synergies like market expansion. It's vital to assess this to avoid value loss.

Organizational fit concerns how well the target and acquirer's management, culture, and staff align, especially critical in international acquisitions due to potential cultural differences. In M&A, strategic fit ensures alignment with strategic goals, while organizational fit ensures effective integration of cultures and practices.

Q. What are the five main approaches for post-merger integration? (compare with Dreher & Ernst)

Absorption: Suitable when high strategic interdependence and low autonomy are needed, involving rapid adjustment of the acquired firm’s strategies to the new owner.

Preservation: Used when the acquired company is efficient but not highly compatible with the acquirer, requiring autonomy and minimal integration.

Symbiosis: Ideal for high strategic interdependence and autonomy, focusing on mutual learning between the acquired and acquiring firms.

Reorientation: Applied when the acquired company is healthy but needs alignment in central areas like marketing and sales, keeping its unique resources mostly intact.

Intensive Care: Generally used for companies in poor financial health, involving aggressive turnaround strategies, including management changes and strict short-term targets.

Each approach is chosen based on the merger’s specific strategic and organizational needs, balancing interdependence with autonomy.

Q. What is a strategic alliance?

In the PDF from Johnson, Whittington, Scholes, Angwin, and Regner, a strategic alliance is defined as a collaborative arrangement where two or more organizations share resources and activities to pursue a common strategy. Unlike mergers and acquisitions (M&A), which bring companies together through complete changes in ownership, strategic alliances often involve only partial changes in ownership or no ownership changes at all, with the parent companies remaining distinct. This approach is popular among companies for pursuing strategic goals and is a significant part of corporate strategies, with large corporations managing a considerable number of alliances at any given time​.

Q. What is the difference between equity and non-equity alliances?

Equity Alliances:

  • These involve the creation of a new entity that is owned separately by the partners involved. The most common form is the joint venture, where two independent organizations set up a new organization that is jointly owned.
  • An example is Etihad Airways, which has grown through the creation of many equity alliances, including agreements with various international airlines.
  • A consortium alliance, where several partners set up a venture together, is another form of equity alliance. For example, companies like IBM, Hewlett-Packard, Toshiba, and Samsung have partnered in the Sematech research consortium.

Non-Equity Alliances:

  • These are typically looser and do not involve the commitment implied by ownership. Instead, they are often based on contracts.
  • A common form of contractual alliance is franchising, where one organization gives another the right to sell its products or services in a specific location in return for a fee or royalty.
  • Other examples include licensing agreements and long-term subcontracting agreements, common in industries like automobile supply.

Q. What are the four broad motives/ rationales for alliances?

In the PDF from Johnson, Whittington, Scholes, Angwin, and Regner, the four broad motives or rationales for forming strategic alliances are:

  1. Rapid Extension of Strategic Advantage: Alliances allow organizations to quickly expand their strategic capabilities with less commitment than mergers and acquisitions.
  2. Resource and Activity Sharing: This involves sharing various resources like technology, market access, and expertise, beneficial for both parties.
  3. Collaboration in Special Circumstances: Alliances are formed to tackle specific challenges or opportunities, especially in public and voluntary sectors, like disaster relief.
  4. Other Less Obvious Reasons: These can include risk sharing, innovation, overcoming legal or trade barriers, and accessing new markets or customer segments.

Q. What are the pros and cons of buy, ally and Doing it yourself (comparison)? (compare with Dreher & Ernst for M&A)

Buying (Acquisitions):

Pros: Quick strategy implementation and expansion.

Cons: Risks of overvaluation, misjudging strategic fit, problems with organizational fit, and cultural issues.

Allying (Strategic Alliances):

Pros: Accelerates strategy with additional resources or skills, though usually slower than acquisitions.

Cons: Risks of misjudging strategic and organizational fit, lack of control, and potential culture clashes.

Doing It Yourself (Organic Development):

Pros: Effective for developing internal capabilities, promotes internal learning, and spreads investment over time.

Cons: Slowest method, not suitable for rapid expansion or accessing new capabilities.

Dreher & Ernst, on the other hand, focus more on the specifics of acquisition strategies, such as management buyouts and corporate buy-out structures, rather than providing a broad comparison of these three strategic approaches.

Kale, P., & Singh, H. 2009. Managing strategic alliances: what do we know now, and where do we go from here? The Academy of Management Perspectives, 23(3): 45-62

Q. What are the three phases of an alliance? What do firms do in each phase?

A. The three phases of an alliance, are:

  1. Formation Phase: Firms decide to initiate an alliance and select a partner that aligns with their strategic goals.
  2. Design Phase: Firms establish governance structures for the alliance, setting up roles, responsibilities, and processes.
  3. Post-Formation Phase: The focus is on managing the alliance to meet objectives and ensure ongoing benefits for all parties involved.

Q. What are the three primary governance choices (governance mechanisms)? What are their strengths and weaknesses? How do they complement/ substitute each other ( see also benefits of trust + relational inertia from Dyer et al.)?

  1. A. Equity Ownership: Involves one or both firms taking an equity stake in the alliance or creating a joint venture. This aligns interests through "mutual hostages", allows for hierarchical supervision, and ensures that partners share the returns proportionately to their ownership.
  2. Contractual Provisions: Establish mutual rights and obligations, detailing each firm's contributions, processes for exchanges and dispute resolution, and expected outcomes. These contracts often include intellectual property protection, breach specifications, and coordination requirements.
  3. Relational Governance: Based on goodwill, trust, and reputation. It minimizes transaction costs like contracting and monitoring and enables flexibility for unforeseen circumstances. This governance is crucial for collaborations involving tacit knowledge sharing, resource exchanges, and uncontracted responses.

In terms of strengths and weaknesses:

  • Equity Ownership provides strong mutual commitment but can be rigid and may not adapt well to changing circumstances.
  • Contractual Provisions offer clear guidelines and legal enforcement but can be inflexible and may not cover every possible scenario, especially in dynamic environments.
  • Relational Governance is flexible and fosters cooperation but relies heavily on mutual trust, which can be fragile and is difficult to enforce legally.

These mechanisms can complement and substitute each other. For example, relational governance can amplify the positive effects of formal governance through trust and cooperation.

Q. How can firms solve coordination problems (the three mechanisms)?

programming: This involves setting clear guidelines for tasks, accountability, and timelines. It enhances coordination by making actions predictable, reducing frustration, and speeding up decision-making. It may include knowledge-sharing routines for critical information.

Hierarchy: Establishes a formal role or structure with authority to oversee partner interactions and facilitate information and resource sharing. This can be through a dedicated alliance manager or a joint review committee, providing a structured approach to manage alliance activities.

Feedback Mechanisms: Useful for regular updates on actions or decisions and for adapting to changing interdependencies. Mechanisms like joint teams and collocation enable quick information processing and resource mobilization. The complexity needed depends on the nature of interdependence between partners.

Q. What kinds of trust exist? How can firms develop trust? (compare with Sharma et al. 2022) What are the benefits of trust at the different phases of alliance life cycle (think also in terms of exchange hazards from TCE + value creation patterns from Dyer et al.)?

Types of Trust and Their Development:

  1. Deterrence-Based Trust: Arises from governance mechanisms like shared equity or contracts, based on the expectation of non-opportunistic behavior enforced by mutual dependencies.
  2. Knowledge-Based Trust: Develops over time with interaction, focusing on a partner's reliability and integrity, crucial in the post-formation phase.

Trust Development Strategies:

  • Vulnerability-Based Trust: Defined by Mayer et al. as the willingness to be vulnerable to another's actions based on positive expectations of their behavior.
  • Transparency: Maintaining transparency aids in trust repair by allowing for monitoring of internal activities and decisions.
  • Trust Repair: Sharma et al. (2022) describe trust repair as actions taken to restore trust to its pre-transgression level after a breach.

Benefits of Trust in Alliance Life Cycle:

  • Formation Phase: Deterrence-based trust helps mitigate exchange hazards, setting the foundation for future interactions.
  • Post-Formation Phase: Knowledge-based trust is key for deeper collaboration, effective communication, and managing complex interdependencies, enhancing value creation.

Comparing these insights with Dyer et al.'s work, trust evolves from formal, deterrence-based in the early stages to more relational, knowledge-based in later stages. This evolution is essential for managing risks, coordinating effectively, and enabling joint value creation, especially in the post-formation phase where deeper collaboration and innovation are vital.

Q. How to build an alliance capability? What are the main building blocks and what do they contain?

To build an alliance capability, firms focus on three main building blocks:

  1. Prior Alliance Experience: Gaining experience from past alliances helps develop management skills and learn from practice. Firms with more experience tend to have greater alliance success, as demonstrated by studies like Anand and Khanna's, due to the positive feedback and learning from past engagements.
  2. Creation of a Dedicated Alliance Function: Setting up a specific entity within the firm to manage alliances centralizes expertise and resources needed for effective management. This function is key to coordinating and overseeing the firm's alliance activities.

Implementation of Firm-Level Processes: Developing systematic processes to capture, store, and disseminate knowledge and experience from past alliances enhances the firm's ability to manage future alliances. These processes ensure that valuable insights and skills are not lost but are instead leveraged for future strategic benefits

Crook, T. R., Combs, J. G., Ketchen Jr, D. J., & Aguinis, H. (2013). Organizing around transaction costs: What have we learned and where do we go from here?. Academy of Management Perspectives, 27(1), 63- 79.

Q. What is TCE used for, i.e., what kinds of managerial problems does it try to solve?

Transaction Cost Economics (TCE) is applied in managerial contexts to minimize transaction costs and enhance firm performance through:

  1. Optimizing Structural Alignment: Managers should align transactions with the most suitable organizational structure (market, hybrid, hierarchical). Termed "discriminating alignment" by Williamson, this strategy reduces transaction costs and improves performance.
  2. Handling Transaction Attributes: TCE emphasizes the importance of transaction attributes like asset specificity, uncertainty, and frequency. Transactions with high levels of these attributes are more efficiently managed internally to minimize costs.
  3. Improving Firm Performance: Aligning transaction attributes with the right integration level and governance structure enhances firm performance. This approach, consistent with Williamson's theory, is backed by empirical evidence, highlighting the role of effective transaction attribute management in achieving better organizational outcomes.
  4. Beyond Transaction Attributes: While TCE focuses on transaction attributes, managers should also consider other factors influencing transaction governance and organizational structure, such as exchange hazards and the potential for creating strategic assets. These elements, though not directly addressed by TCE, are vital in decision-making.

Q. What are transaction costs and why do they arise (consider the relationship between bounded rationality, exchange hazards and transaction costs)?

Transaction costs are expenses incurred in making economic exchanges, arising primarily due to bounded rationality and exchange hazards:

  1. Bounded Rationality: This concept refers to the limits of human ability to process information, leading to incomplete contracts and uncertainties, which in turn generate costs in negotiating, monitoring, and enforcing agreements.
  2. Exchange Hazards: These are risks of opportunistic behavior in transactions, especially when dealing with specific assets. This leads to additional costs in monitoring and safeguarding against potential breaches or non-compliance.

Overall, transaction costs emerge from the complexity of managing agreements in an environment where information is incomplete and behavior is unpredictable, necessitating additional efforts in ensuring smooth and fair exchanges.

Q. What are the three generic alternatives (governance forms) for structuring economic activities, how do they differ and what is managers’ “first choice” according to TCE?


In Transaction Cost Economics (TCE), three primary governance forms for structuring economic activities are identified:

  1. Markets: Utilize price mechanisms for simple, short-term transactions involving standardized goods or services. They are efficient but have costs related to negotiation and finding partners.
  2. Hierarchies: Intra-firm governance for complex transactions with high asset specificity and uncertainty. They provide control and minimize opportunism but can be bureaucratically inefficient.
  3. Hybrids: A mix of market and hierarchical elements, suitable for moderate levels of asset specificity and uncertainty. They offer balance but face challenges in coordination and trust.

Managers’ "First Choice": According to TCE, the preferred governance form depends on the transaction's attributes. Hierarchies are often chosen for complex transactions, markets for simpler ones, and hybrids for those in between, aiming to minimize transaction costs effectively.

Q. What are the three main transaction attributes in TCE?

  1. Asset Specificity: This refers to the degree to which assets or investments are specialized for a particular transaction or relationship. High asset specificity implies that the assets cannot be easily redeployed to alternative uses or by alternative users without significant loss of value.
  2. Uncertainty: This includes both environmental and behavioral uncertainty. Environmental uncertainty pertains to unpredictability in the market or transaction environment, while behavioral uncertainty relates to the unpredictability of the other party's behavior in the transaction, especially regarding opportunism.
  3. Frequency: This is about how often a particular type of transaction occurs. Frequent transactions may justify investments in specific governance structures, while infrequent transactions might not.

Q. How should economic activities be structured in order to match the transaction attributes?

  • High Asset Specificity: Hierarchical governance (internal organization) is efficient for transactions - involving highly specific assets. The risk of opportunism and the need for control and coordination make direct oversight and adaptability within a firm more beneficial than the bureaucratic costs.
  • High Uncertainty: Transactions with high environmental or behavioral uncertainty also favor hierarchical governance. The unpredictability of the market or environment necessitates flexible, internal decision-making, allowing for better adaptation and risk management.
  • High Frequency: Frequent transactions justify specialized governance structures like hierarchies or hybrids. The regular occurrence of transactions can offset the costs of establishing and maintaining these structures.
  • Low Asset Specificity and Uncertainty, Infrequent Transactions: Market governance is efficient for transactions with non-specific assets, low uncertainty, and infrequent occurrences. Price-based market mechanisms suit standardized, low-risk exchanges that don't warrant the costs of complex governance structures.
  • Moderate Levels of Asset Specificity, Uncertainty, and Frequency: Hybrid governance forms, such as long-term contracts, joint ventures, or strategic alliances, are suitable for transactions that are not at the extremes. They offer a balance of market mechanism flexibility and the control and coordination of hierarchical structures.
  1. igh Asset Specificity:
    • What it means: When a business has assets (like equipment or skills) that are very specialized for a specific task or relationship.
    • How to manage: Use a hierarchical structure, which means managing these transactions within the company itself. This is because the assets are so specialized, it's risky to depend on outsiders who might not understand their value or might act opportunistically. Keeping things internal allows for better control and coordination.
  2. High Uncertainty:
    • What it means: When it's hard to predict what will happen in the market (environmental uncertainty) or how other parties will behave (behavioral uncertainty).
    • How to manage: Again, a hierarchical structure is recommended. Since things are so unpredictable, having control and flexibility within the company helps to adapt and manage risks better.
  3. High Frequency:
    • What it means: When a particular type of transaction happens very often.
    • How to manage: In such cases, it's good to have specialized governance structures like hierarchies (internal management) or hybrids (a mix of internal management and market-based transactions). The regular occurrence of these transactions justifies the cost of setting up and maintaining these structures.
  4. Low Asset Specificity and Uncertainty, Infrequent Transactions:
    • What it means: When the assets involved are not very specialized, there's not much uncertainty, and the transactions don't happen often.
    • How to manage: Market governance works best here. This means using the open market and price mechanisms for these transactions, as they are standardized and low-risk, not needing complex internal structures.
  5. Moderate Levels of Asset Specificity, Uncertainty, and Frequency:
    • What it means: When transactions are somewhere in the middle – not too specialized, not too uncertain, and not too frequent.
    • How to manage: Hybrid governance forms are suitable here. This could be long-term contracts, joint ventures, or strategic alliances. Hybrids provide a balance between the flexibility of market transactions and the control of internal management.

Das, T. K. and Teng, B.-S. (2000) ‘A Resource-Based Theory of Strategic Alliances’, Journal of Management, 26(1), pp. 31–61

Q. What is the resource-based rationale for entering alliances (p.36-37)? What are the two key resource-based motives for using strategic alliances or M&As (p.37-38)?

The resource-based rationale for alliances is centered on maximizing value through the pooling and utilization of valuable resources. Firms seek the optimal resource boundary where their resources are more effectively realized in combination with others'. Strategic alliances, as opposed to market exchanges or M&As, are preferred for aggregating, sharing, or exchanging valuable resources, especially when these cannot be efficiently obtained otherwise. This approach aims to create maximum value from existing resources by optimally combining them with others.

Key resource-based motives for alliances or M&As are:

To Obtain Others’ Resources: Firms enter alliances or M&As to acquire valuable resources from other firms, essential for competitive advantage.

To Retain and Develop One’s Own Resources: This involves leveraging alliances or M&As to maintain and enhance one's resources while also benefiting from another firm's resources, promoting both development and retention.

Q. What are the resource characteristics that sustain competitive advantage over time (p.38-41)? Why do they increase likelihood of forming alliances?


The resource characteristics that drive firms to form alliances for sustained competitive advantage include:

  1. Valuable and Essential Resources: Alliances or mergers/acquisitions are pursued to access crucial resources from other firms, like technology, expertise, or local knowledge. These resources are particularly targeted when they are specific and valuable, with alliances preferred to avoid acquiring less valuable assets.
  2. Asset Specificity and Minimizing Superfluity: Alliances are ideal when firms seek specific assets that are not easily separable from unwanted ones. This approach allows firms to access only the needed assets, avoiding unnecessary or less valuable resources. It's beneficial when only part of a target firm's resources are valuable to the acquirer.
  3. Retaining Resources: Firms engage in alliances to keep and effectively use their own valuable resources. For instance, a company with surplus research personnel might form an alliance to utilize these resources with others, thus retaining under-utilized resources and preventing skill decay. Alliances provide the flexibility to temporarily share resources, which can be later redeployed internally, unlike permanent resource transfer in mergers/acquisitions.