Psychology 3020: Class 2 Notes - Terminology and Types of Data
- Course Title: Psychology 3020: Statistics in Psychology
- Lecture Topic: Class 2: Terminology, Types of Data
- Term: Fall 2026
- Instructor: Dr. Donna Dueker
- Institution: California State University, Los Angeles (CSULA)
- Course Reading Schedule:
- Date: 8/24
- Topic: Course Introduction and Overview; Introduction to Data
- Assigned Readings: Chapter 1 IMS; Chapter 1 Modern Dive
- Date: 8/26
- Topic: More about Data: Types of variables, relationships, sources of data
- Assigned Readings: Chapter 1 IMS; Chapter 1 Modern Dive
- Textbook Access: Required textbooks (IMS and Modern Dive) are accessible via ATI.
- Core Learning Objectives:
- Define statistics and key foundational concepts: data, parameter, population, and statistic.
- Classify types of data and variables: quantitative, qualitative, categorical, and discrete.
- Distinguish between the four levels of data measurement: nominal, ordinal, interval, and ratio.
- Differentiate between descriptive statistics and inferential statistics.
- Explain the methodology distinction between an observational study and an experimental study.
Fundamental Definitions of Statistics
- Definition of Statistics: A scientific and mathematical discipline dedicated to the collection, organization, descriptive analysis, interpretation, and statistical inference of numerical and categorical data.
- Applied Questions Addressed by Statistics:
- Distance studies: How far do students at CSULA travel to campus?
- Comparative group analysis: Is the distance traveled by CSULA students significantly different from students attending CSULB?
- Prevalence estimation: What percentage of college students use electronic cigarettes?
- Longitudinal trend tracking: How has the use of e-cigarettes changed over time?
- Relational analysis: Is there a relationship between body weight and hours spent engaged in physical activity?
- Role of Statistics in Research Methodology:
- Formulating precise research questions.
- Defining testable hypotheses.
- Determining appropriate sample size requirements.
- Deciding participant selection protocols.
- Analyzing collected data and effectively presenting empirical findings.
Branches of Statistics
- Descriptive Statistics:
- Definition: Statistical methods used to summarize, organize, and present data features in a clear, quantitative manner without making inferences beyond the specific sample observed.
- Examples:
- The average (mean) weight of U.S. women aged 21 to 65.
- The total population count of LA County and the exact proportion in each ethnic group.
- Categorizing participant smoking status into groups: never smoker, former smoker, and current smoker.
- Inferential Statistics:
- Definition: Statistical procedures that draw conclusions, test hypotheses, and make predictions or generalizations about a broader target population based on sample data.
- Examples:
- Testing whether individuals who smoke have a statistically significant higher rate of lung cancer than non-smokers.
- Testing whether women living in LA County are on average heavier than the overall national average for women in the United States.
Core Terminology: Populations, Samples, Parameters, and Statistics
- Population:
- Definition: The complete set of all individuals, objects, or scores of interest in a study.
- Practical Constraint: Populations are generally too large to measure or evaluate in their entirety due to resource and time limits.
- Sample:
- Definition: A subset of individuals or observations drawn directly from the target population.
- Random Sample: A selection method where every member of the population has an equal chance of being included. Random selection helps ensure the sample is representative of the population.
- Convenience Sample: A selection method based on easily accessible or readily available subjects.
- Parameter:
- Definition: A numerical measurement that describes a specific characteristic of a population.
- Nature: Usually unknown fixed values that researchers attempt to estimate through statistical inference.
- Symbol Example: Population mean, denoted as μ.
- Statistic:
- Definition: A numerical measurement describing a characteristic of a sample.
- Nature: Calculated directly from sample observations and varies across different drawn samples.
- Symbol Example: Sample mean, denoted as xˉ.
- Interrelationship Process:
- Sampling: The process of selecting a subset from the population.
- Inference: The statistical process of drawing conclusions about population parameters based on sample statistics.

Practice Scenarios: Population, Sample, Parameter, and Statistic
- Allergy Prevalence Study:
- Scenario: Of the U.S. adult population, a sample of 1200 randomly selected adults resulted in 33.2% reporting an allergy.
- Target Population: All U.S. adults (the entire population of adults in the United States).
- Selected Sample: The 1200 randomly selected adults.
- Geese Study at Airport:
- Scenario: In studying the effects of geese near an airport, a random sample of Canada geese includes 12 males.
- Classification: Sample Statistic (describes a subset sample of Canada geese).
- Cloned Sheep Study:
- Scenario: In a study of all cloned sheep, it is found that their average age is 2.7years.
- Classification: Population Parameter (describes the entirety of all cloned sheep).

Data and Variable Classifications
- Data: Information obtained by measuring or observing specific properties or traits of target objects, individuals, or events.
- Variable: A characteristic or property that differs or varies from one individual or observation to the next.
- Importance of Data Types: Statistical methods can only be applied to specific data types. Using inappropriate methods yields invalid conclusions.
- Primary Data Divisions:
- Quantitative Data:
- Definition: Data consisting of numbers that represent actual counts or physical measurements.
- Examples: Heights, weights, pulse rate, age, body temperatures, credit hours completed, test scores, average rainfall.
- Qualitative Data (Categorical Data):
- Definition: Data consisting of labels, names, or non-numeric categories that describe specific traits.
- Trait: Typically non-numeric, but can include numerical codes (such as identification numbers) where mathematical calculations hold no value.
- Examples: Eye color, gender, religious preference, binary Yes/No responses, hometown, favorite food, identification numbers (e.g., Social Security Number SS#, GHC#).

Quantitative Data: Discrete vs. Continuous
- Continuous Data:
- Definition: Quantitative data resulting from infinitely many possible values on a continuous numerical scale without gaps, jumps, or interruptions.
- Nature: Can take on any decimal or fractional value within a continuum.
- Examples:
- Clinical markers: pH of a sample, patient cholesterol levels.
- Physical dimensions: Weight (3.25kg), distance (1.32miles), length (7.25inches).
- Age timeline: Age changing continuously over time (e.g., James's age progressing smoothly from 25years to 25.3years, 25.5years, 25.8years, and 26years).
- Discrete Data:
- Definition: Quantitative data where the number of possible values is finite or countable (0,1,2,3,…).
- Nature: Values jump in distinct steps with gaps in between permissible values.
- Examples:
- Biological counts: Number of bacteria colonies in a culture.
- Discrete counts: 5 kids, 96 workers, 3 laptops.

Qualitative Data: Nominal vs. Ordinal
- Nominal Data:
- Definition: Categorical data that consist of names, labels, or categories with no natural or logical ordering scheme.
- Characteristics: Cannot be meaningfully arranged from low to high.
- Examples: Gender (Male, Female, Trans), blood groups (A, B, AB, O), hair color (Black, Red, Blonde, Brown).
- Ordinal Data:
- Definition: Categorical data that can be arranged in a meaningful order or rank hierarchy.
- Characteristics: Relative ranking exists, but exact differences between data ranks cannot be calculated or are meaningless.
- Examples: Disease severity (mild, moderate, severe illness), house price categories (low, moderate, high).

Levels of Measurement
- Four Hierarchy Levels of Measurement:
- Nominal Level:
- Definition: Data consist of categories, names, or labels only.
- Properties: No order, no mathematical operations, no natural zero point.
- Ordinal Level:
- Definition: Data can be arranged in relative ranks or ordered series.
- Properties: Order exists; mathematical differences between ranks are meaningless or impossible to measure.
- Interval Level:
- Definition: Ordered numerical data where differences between any two values are meaningful and equal across the scale.
- Properties: Meaningful differences; lacks a natural zero starting point (zero is arbitrary and does not signify complete absence).
- Example: Temperature in Celsius or Fahrenheit (0∘C does not mean "no temperature").
- Ratio Level:
- Definition: Interval level measurement with an additional natural zero starting point.
- Properties: Meaningful differences; natural zero indicates complete absence of the trait; ratios between values are mathematically valid (200lbs is twice as heavy as 100lbs).
- Examples: Weight, height, distance, income.

Practice Scenarios: Data Types and Levels of Measurement
- Scenario 1: Number of kittens in a litter
- Classification: Quantitative Discrete Data (countable whole numbers).
- Scenario 2: Mean length of broad-billed hummingbirds (3.25inches)
- Classification: Quantitative Continuous Data; Ratio Level of Measurement (continuous measurement with absolute zero).
- Scenario 3: Volume of milk given by a group of cows
- Classification: Quantitative Continuous Data; Ratio Level of Measurement (continuous liquid volume).
- Scenario 4: Letter grades in a class (e.g., A, B, C, D, F)
- Classification: Qualitative Data; Ordinal Level of Measurement (ordered rank without equal intervals).
- Scenario 5: Colors used in a plant genetics experiment
- Classification: Qualitative Data; Nominal Level of Measurement (unranked categories).
- Scenario 6: Postal Zip codes
- Classification: Qualitative Data; Nominal Level of Measurement (numeric codes acting as arbitrary labels).
- Scenario 7: Blood types (A, B, AB, O)
- Classification: Qualitative Data; Nominal Level of Measurement (unranked biological categories).
- Scenario 8: Weights of pregnant women measured in pounds
- Classification: Quantitative Continuous Data; Ratio Level of Measurement (continuous physical mass with a natural zero).
- Scenario 9: Conference attendee income gathered as upper, middle, and low levels
- Classification: Qualitative Data; Ordinal Level of Measurement (ranked socioeconomic levels without numeric precision).
Research Methodology: Observational Studies vs. Experiments
- Observational Study:
- Definition: A research methodology in which specific characteristics are observed and measured without any attempt to intervene, modify, or manipulate the subjects being studied.
- Core Trait: Non-experimental, passive data gathering in natural settings.
- Experimental Study (Experiment):
- Definition: A research methodology in which a treatment or manipulation is applied to subjects, followed by observation and measurement of the treatment effects.
- Core Trait: Active manipulation of variables to determine cause-and-effect relationships.