Small Business Management

Green Entrepreneurship

  • Definition: Enterprise whose activities avoid harm to the environment or help protect it in some way.

    • Example: Terracycle

Types of Entrepreneurs

  • Necessity-Based Entrepreneurs:

    • Circumstances compel self-employment as the best option.

    • Examples:

      • People who lost a job.

      • Individuals unable to find new employment.

      • Health issues preventing regular job work.

  • Opportunity-Based Entrepreneurs:

    • Start a business to exploit identified opportunities.

  • Entrepreneur:

    • A person who assumes risks of organizing and managing a business for potential rewards by recognizing opportunities and adding value to resources.

Business Concepts

  • Product:

    • A tangible item that exists in nature or is produced by people.

    • Example: Chair

  • Service:

    • Intangible work that provides time, skills, or expertise in exchange for money.

    • Example: Haircut

  • Free Enterprise System (Capitalism):

    • Economic system with privately owned businesses operating with minimal government interference.

    • Characteristics: enables competition, market determines prices.

  • Capital:

    • Goods or cash invested to generate income and wealth; money or property owned or utilized in business.

Benefits of Starting Your Own Business

  • Flexibility in hours.

  • Independence as a boss.

  • Engaging in a job you love.

  • Earning potential.

  • Control over working conditions.

  • Contribution to society.

  • Personal fulfillment, pride, and self-esteem.

Decision-Making Concepts

  • Cost/Benefit Analysis:

    • A decision-making process comparing the costs associated with an action against its benefits.

    • Example: Purchasing a car based on factual assessments rather than emotional impulses.

  • Opportunity Cost:

    • The value of what must be forgone to obtain something else.

    • Examples include time, money, education, or family.

Social Entrepreneurship

  • Social Entrepreneurship:

    • For-profit enterprises with dual goals: achieving profit and attaining social returns.

  • B. Corp:

    • A type of social business that legally commits to considering the impact of their decisions on workers, community, and the environment.

  • Social Business:

    • A company designed to achieve a social objective while generating modest profits, just enough to expand and improve products/services.

  • Venture Philanthropy:

    • Individuals or institutions that provide capital to support enterprises, focusing on social rather than financial returns.

  • Microenterprise:

    • A business with five or fewer employees, requiring initial capital of under $35,000 and consistent involvement from the owner.

  • Lifestyle Business:

    • A form of microenterprise allowing the owner to lead a preferred lifestyle.

Family Enterprises

  • Family Enterprises:

    • Businesses primarily owned and operated by families.

Unicorn Companies

  • Definition:

    • Unicorns are high-growth, highly valuable companies, valued over $1 billion as startups, achieving annual growth rates of 20% or greater (commonly measured by increased sales revenue).

    • Notable for being rare, challenging the stereotype of the inventor.

Entrepreneurs and Opportunities

  • Opportunity:

    • An idea based on customer needs/wants that can sustainably generate sales at a sufficient price; characteristics include being attractive, durable, and timely.

  • Problems:

    • Businesses must identify how to solve prevailing problems.

  • Changes:

    • Consideration of laws, cultural shifts, situations, and trends.

  • Competition Factors:

    • Examining price, location, quality, and identifying gaps in the market regarding what competitors are missing.

  • Technology:

    • Understanding potential future capabilities.

  • Franchise:

    • A business model based on a contract allowing one individual to use another company's name and operational formula (e.g., McDonald's).

  • Acquisition:

    • The process of purchasing an existing business.

Essential Skills for Entrepreneurs

  • Critical Skills:

    • Communication, critical thinking, teamwork, leadership, creativity, and ethics.

Market Definition

  • Market:

    • A group of individuals or entities interested in purchasing a specific product or service, possessing the financial capability, and legally permitted to make purchases.

Core Values in Business

  • Core Values:

    • Fundamental ethical and moral philosophies and beliefs that form the basis of an organization, guiding decision-making.

Competitive Advantage

  • Definition:

    • Unique selling proposition refers to any aspect a business does better than competitors, attracting sufficient customers for success.

Competitive Factors in Business

  1. Quality

  2. Price

  3. Location

  4. Selection

  5. Service

  6. Speed

  7. Convenience

  8. Delivery

SHORT ANSWER 

Communications skills

Critical thinking

Teamwork

Leadership

Creativity

Ethics

Information technology