1. father of modern experimental psychology 2. first psychological lab 3. developed the method of introspection
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Who is Edward Titchener?
1. structuralism 2. experiences can be broken down into basic elements
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Who is William James?
1. functionalism 2. mind is too complex to be broken down 3. stream of consciousness
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What is Behaviorism?
focused on observable behavior rather than subjective mental experiences
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What is psychoanalysis?
patient and therapist try to bring unconscious thoughts to consciousness
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What is the early clinical approach?
held that mental processes operate unconsciously
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What is humanistic psychology?
1. emphasizes good in people 2. free will
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What is the Cognitive Revolution?
neural mechanisms underly thought, learning, perception, language, and memory
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What is a theory?
idea of how phenomenon works
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What is a hypothesis?
specific, testable prediction
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4 goals of psychology
1. Description 2. Explanation 3. Prediction 4. Control
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What is a variable?
anything measured or manipulated in research
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What is a measured variable?
values that are recorded
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What is a manipulated variable?
values that are controlled
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What are the research designs?
1. Descriptive 2. Correlational 3. Experimental
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What are the three descriptive research studies?
1. Case studies 2. Observational studies 3. Surveys
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What are Case Studies?
the examination of one person who has a unique abnormality, disease, or brain damage
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What are Observational Studies?
observing behavior in a natural setting
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What are pros of case studies?
provides highly detailed information
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What are cons of case studies?
may not be representative
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What are pros of observational studies?
high external validity
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What are cons of observational studies?
observer bias; reactivity
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What is reactivity?
change in behavior when people know they are being observed
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What are surveys?
questionnaires and interviews
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What are questionaries?
participants provide information about themselves
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What are interviews?
researchers question participants
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What are structured interviews?
scripted questions and responses
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What are unstructured interviews?
creates questions as interview develops
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What are pros of surveys?
easy to get a large amount of info from a lot of people
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What are cons of surveys?
lying and over-reporting good qualities
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What are pros of interviews?
1. useful for young children 2. allows more open-ended responses
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What are cons of interviews?
lying and over-reporting good qualities
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What is internal validity?
truth in the study
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What is external validity?
truth in real life
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What is reliability?
degree of accuracy
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What is correlational research?
measuring the relationship between 2 or more variable
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Positive correlation
when both variables increase or decrease together
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Negative correlation
when one variable increases while the other decreases
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Zero correlation
no correlation
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Correlation coefficient
tells direction and strength of relationship between two variables from -1 to +1
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Strong negative number
strong negative correlation
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strong positive number
strong positive correlation
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zero
no correlation
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What are the pros of correlational research?
1. good for research that could not be studied ethically in a controlled experiment 2. help with making predictions
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What are the cons of correlational research?
1. directional problem: there is no way to determine which variable is causing the other 2. third-variable problem: when another variable not being measured may be influencing the findings
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What is experimental research?
experimental manipulation of variables utilizing randomization and control group
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Independent variable
variable being manipulated
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Dependent variable
variable being measured
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Example of experimental variables: Multiple losses will result in increased risk taking.