extra satisfaction someone get from acquiring or using one more unit of a product
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Law of demand
the quantity of demand varies inversely with its price
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Demand price
high – demand is low
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Complements
an increase in the price of one lowers demand of other
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Substitutes
some products can be used in place of another. If the price of one goes up, demand of the will increase
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Income effect
as the price of product decrease, consumers are left with extra
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Elastic
change in price causes a large change in demand
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Inelastic
change in price causes a small change in demand
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Unit elastic
change in price cause a proportional change in demand
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Items that effect elasticity of demand
when a product commands a large portion of income
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Law of supply
suppliers will normally offer more for sale at higher preces and less at lower price. Suppliers are motivated by profit
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Productivity
output increases and input remains the same
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Fixed cost
incurred even if a plant is idle and output is zero (ex
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Variable cost
change when the rate of operation or output changes (ex
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Marginal cost
extra cost incurred when a business produces one additional unit of product (per-unit) increase in variable
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Items that effect supply
1 cost of supply
2 productivity
3 technology
4 taxes
5 subsides
6 expectations
7 govt regulations
8 number of sellers
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The main determinants of supply
resource prices, conditions of production, price of related goods, producers’ expectations, and number of suppliers
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Change in supply
this is when suppliers offer different amounts of products for sale at all possible prices
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Profit maximum quantity of output
marginal cost and marginal revenue are equal
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Price as signals
the ability of prices, and changes in prices, to communicate information to consumers & producers, on this basic of which they make economic decisions
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Surplus
situation in which the quantity supplied is greater than the quantity demanded at given price, small surplus – small drop in prices
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Shortage
situation in which the quantity demanded is greater than the quantity supplied at given price
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Prices ceilings
a legal maximum on the price at which a good can be sold (ex: rent control)
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Price floor
prices are considered too low, and steps are taken to keep them higher (ex: minimum wage)
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Rationing
an agency decides who gets what
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Market equilibrium
occurs when prices are stable, and the quantity of goods/ services supplied is equals to the quantity demanded at a given price
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Risk
poor credit rating
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Return relationship
output not certain, higher return for higher risk
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Bonds
long term obligations that pay rate of interest over a number of years
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Bond rating
a grade given to bonds that indicates their credit quality
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Junk bonds
a lower rated potentially higher paying bond (high risk)
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401K plan
a tax deferred investment and savings plan that acts as a personal pension fund for employees
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Investment plan
the process of matching your financial goals and objectives with your financial resources. simplicity consistency
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Efficient market hypothesis
over time prices will even out, so it doesn’t matter what you buy
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Stock exchange
NYSE, OTC
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Credit
borrowing capacity of an individual or company
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Credit cards
means of access to preapproved lines of credit granted by a bank or finance company
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Credit reports
determines who receives credit and how much is obtained
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Credit scores
3 digits number that represents how likely a borrower is to repay debt
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Annual percentage rat (APR)
the yearly interest rate charged on borrowed money
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Adv of credit cards
buy and enjoy expensive items, convenience traveling, financial emergencies, student loans purchase of vehicles & homes
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Dis of credit cards
increase in cost, overspending, frisk, future earnings are earmarked, frenzies, poor purchase, predatory lending, living beyond ones means or income
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Credit rating
a measure of a person’s ability and willingness to make credit payment on time
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Information available in crdit reports
payment tendencies, amount of debt, loans, bankruptcy, residency, aliases
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Creditworthiness
a measure of your ability and willingness to repay a loan; character, collateral, capacity
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Ways to establish credit
open checking or saving account, bank loans, crdit card, cell phone or internet in name, membership to credit union
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Minimum payment
the amount you are required to pay each month on a crdit account
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3 types of business organizations
sole proprietor, partnership, corporation
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Sole proprietorship
a business owned by one person
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Adv of sole proprietorship
ease up start and close management, no income tax
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Dis of sole proprietorship
owner has limited capability, hard to raise capital, inventory, trouble finding employees
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General partnership
all management involved in management and finance
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Adv of partnership
ease of start management, no special tax, easier to raise capital, finding employee
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Dis of partnership
responsible for each other’s actions, bankruptcy
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Corporation
business organization recognized by law a separate legal entity
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Adv of corporation
capital, bonds, principal and interest, professionals, run firms limited liability, life of business of unlimited
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Dis of corporation
charter is expensive, ownership and management are separate, shareholders have little say, corporate income is taxed twice, subject to government regulation