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Conformity
Process when individuals adjust their thoughts, feelings, or behavior to align with those of a group
Normative social influence
The influence to conform the positive expectations of others, driven by desire to be liked by a group
Social norms
Unwritten rules that dictate acceptable behavior within a society or group
Relative Deprivation
Feelings dissatisfaction or injustice when comparing themselves to others
Upward social comparison
Comparing yourself to someone’s who’s better than you, can decrease self esteem
Downward social comparison
Comparing yourself to someone who’s worse than you, can boost self esteem
Informational social influence
Influence to accept info from others as evidence of reality,
Obedience
The act of following direct demands, usually from an authority figure
Social facilitation
Preforming better when in the pressure of others
Group polarization
When talking in a group about an idea, the group agrees more strongly with each other, making the opinion more extreme
Groupthink
Desire of harmony or conformity in a group overcomes the need for critical thinking
Bystander effect
Individuals are less likely to help someone in the presence of others
Diffusion of responsibility
Others feeling less responsible for taking action or helping in a situation
Social loafing
Exerting less effort when working in a group project rather than working alone
Deindividuation
Psychological state where individuals lose their self awareness and sense of individuality in a group setting, leads to impulsive behavior
Attribution theory
Explains how we explain behavior and if it’s caused by personality or their situation
Dispositional attrubution
Assuming persons actions are due to their personality, not their situation
Situational attribution
Assuming a persons actions are due to their circumstances not their personality
Explanatory style
How the person usually explains the reasons behind events, whether they blame themselves or outside factors
Optimistic explanatory style
Explaining good things as likely to happen again, and bad as one time events
Habit of explaining bad things as likely to happen again and good things as one time events
Fundamental attribution error
Tendency to blame someone’s actions more on their personality than their situation
Actor observer bias
Habit of blaming our own actions on the situation, but blaming others on their personality
Self serving bias
Tendency to attribute one’s success to personal characteristics and failures to external factors
Internal locus of control
Belief that one’s own actions and decisions directly influence the outcomes and events in their life
External locus of control
Belief that outcomes and events are determined by external forces or fate, rather than one’s own actions
Altruism
Selfless concern for the well being of others, leading to behavior that benefits others at a personal cost
Social responsibility norm
Expectation that people should help others who need assistance, without regard to future exchanges
Stereotype
Generalized belief about a particular category of people
Conformation bias
Tendency to recall info in a way that confirms one’s pre-existing beliefs or hypotheses
Belief preserverance
Tendency to hold onto one’s initial beliefs even after they have been shown to be false, often ignoring contradictory evidence present
Self fulfilling prophecy
When a belief about a situation or person leads to actions that make the belief come true
Prejustice
Usuallly negative attitude towards a group and its members
Discrimination
Negative behavior towards a group or its members
Implicit attitudes
Unconscious beliefs or feelings that influence a persons behavior without their awareness
Racial bias, gender stereotypes
Just world phenomenon
Belief that the world is fundamentally fair, leading people to rationalize injustice or misfortune as deserved
Our group homogeneity bias
Tendency to see members of an out group as more similar then they really are
In group bias
Tendency to favour and extend loyalty in members of your own group over others
Mere exposure effect
Repeated exposure to a stimulus increases that persons preference for that stimulus
Ethnocentrism
Belief in the inherent superiority of one’s own ethnic group or culture often accompanied by a feeling of contempt for other groups
Collectivism
Cultural value that emphasizes importance of a group or community over individual goals and desires
Multiculturalism
View that promotes acknowledgment and respect of diverse cultural backgrounds and traditions, encouraging and valuing various cultural identities within a society
Superordinate goals
Shared goals that require lots of cooperation among individuals, examines smaller conflicts within
Social traps
A situation which pursue immediate rewards that later prove to have negative consequences, fishing industry
Central route of persuasion
Envolves deeply engaging the content of a message, uses real facts
Peripheral route of persuasion
Involves using superficial cues, appeal, and catch phrases to persuade
Halo effect
People are seen with an overall positive impression because of their looks
Foot in the door technique
Slowing increasing an ask overtime
Door in the face technique
Asking for a lot at first, knowing it will be declined, then gradually going down
False consensus effect
People overestimate how much others agree with their own beliefs, attitudes, or behaviours
Cognitive dissonance
When you say something, then do the opposite of that. An uncomfortable and guilty feeling
IO psychologists
Psychologists who apply concepts and research methods to workplace to improve productivity and select promote employees