the scientific study of how we think about, influence, and relate to one another
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social group
two or more people sharing common goals and interests interact and influence the behavior of the others
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Attribution
the process of explaining one's own behavior and the behavior of others
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Attribution Theory
the theory that we explain someone's behavior by crediting either the situation or the person's disposition 1. Distinctiveness (behavior in different situations) 2. Consensus (your behavior compared to others) 3. Consistency (behavior over time)
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Situational Attribution
attributing behavior to the environment
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situationism
the theory that behavior is determined more by situations than by personality traits
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Fundamental Attribution Error
the tendency for observers, when analyzing another's behavior, to underestimate the impact of the situation and to overestimate the impact of personal disposition
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Dispositional Attribution
attributing behavior to the person's disposition and traits
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Dispositionism
Tendency to attribute behavior to internal factors such as genes, personality traits, and character qualities
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Self-Serving Bias
the tendency for people to take personal credit for success but blame failure on external factors
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Actor-Observer Bias
the tendency to blame our actions on the situation and blame the actions of others on their personalities; 2 perspectives
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Just World Hypothesis
the belief that people get what they deserve in life and deserve what they get (good things happen to good people, bad things happen to bad people)
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False Consensus Effect
the tendency to overestimate the extent to which others share our beliefs and behaviors
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Halo Effect
the tendency to draw a general impression about an individual on the basis of a single characteristic (positive first impression means your view of them is more positive)
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Attitude
feelings, often influenced by our beliefs, that predispose us to respond in a particular way to objects, people, and events 1. Cognitive (beliefs) 2. Affective (feelings) 3. Behavioral (actions based on beliefs and feelings)
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Forming Attitudes
1. Direct Experience 2. Conditioning 3. Interactions w/ Family and Friends 4. Media
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Role-Playing
assume a new role and conform to the expectations of that role
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Mere Exposure Effect
the tendency for liking to increase with the frequency of exposure
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Lucifer Effect
if you put good apples into a bad situation, you'll get bad apples
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Self-Monitoring
being attuned to the way one presents oneself in social situations and adjusting one's performance to create the desired impression
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Elaboration Likelihood Model
a theory of how persuasive messages lead to attitude changes
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Peripheral Route Persuasion
occurs when people are influenced by incidental cues, such as a speaker's attractiveness
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Central Route Persuasion
occurs when interested people focus on the arguments and respond with favorable thoughts
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Foot-in-the-Door Phenomenon
the tendency for people who have first agreed to a small request to comply later with a larger request
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Door-in-the-Face Phenomenon
people are more likely to agree to a small request after they have refused a large, unreasonable request
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Lowballing
a two-step compliance technique in which the influencer secures agreement with a request but then increases the size of that request by revealing hidden costs
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Role
a set of expectations (norms) about a social position, defining how those in the position ought to behave
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Ascribed Role
assigned to a person or not under personal control
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Achieved Role
attained voluntarily or by special effort
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Role Conflict
the tension caused by competing demands between two or more roles pertaining to different statuses
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Social Script
a culturally modeled guide for how to act in various situations
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Code Switching
when you are navigating these different roles in different situations; happens automatically
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Social Norms
a group's expectations regarding what is appropriate and acceptable for its members' attitudes and behaviors
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Folkway
a norm governing everyday behavior whose violation raises comparatively little concern
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More
a norm that carries great moral significance, is closely related to the core values of a cultural group, and often involves severe repercussions for violators
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Law
a norm that is formally defined and enforced by officials
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Taboo
a norm ingrained so deeply that even thinking about violating it evokes strong feelings of disgust, horror, or revulsion
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Stanford Prison Experiment
-social roles - Philip Zimbardo's study of the effect of roles on behavior. Participants were randomly assigned to play either prisoners or guards in a mock prison. The study was ended early because of the "guards'" role-induced cruelty.
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Cognitive Dissonance
Inner tension that a consumer experiences after recognizing an inconsistency between behavior and values or opinions
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Cognitive Dissonance Theory
the theory that we act to reduce the discomfort we feel when two of our thoughts are inconsistent (according to Leon Festinger)
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Social cognition
the way people gather, use, and interpret information about their social world
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Social Contagion (chameleon effect)
imitative behavior involving the spread of behavior, emotions, and ideas
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Mood Linkage
sharing of moods; stemming from mimicry and empathy
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Conformity
adjusting our behavior or thinking to coincide with a group standard
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compliance
engaging in a particular behavior at another persons request
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Soloman Asch's Conformity Study
College students were asked to pick which line matched the standard line; when 5 people gave the wrong answer, 1/3 of the college students conformed to the group
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Normative Social Influence
influence resulting from a person's desire to gain approval or avoid disapproval
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Informational Social Influence
influence resulting from one's willingness to accept others' opinions about reality
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Milgram's Study
- Obedience to authority - teacher applied electric shocks when learner does not answer questions correctly - found that 66 percent of participants delivered shocks even when the learner was constantly screaming and begging to stop
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Asch's study
- conformity, normative and social influence - select the line in a triad that matches the stimulus line - subjects conformed 1/3rd of the time when the confederates voted unanimously
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Social Power
ability to control, influence, or alter someone else's behavior
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5 Bases of Power
reward, coercive, legitimate (based on social role), expert, referent (power by association)
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Reducing Obedience
Proximity: physical closeness to learner Distance: physical distance from experimenter Status: university/education of experimenter Dissenter: anyone else disagreeing?
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Social Facilitation
improved performance on simple or well-learned tasks in the presence of others, worsened performance of harder tasks
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Social Loafing
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal than when individually accountable
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Deindividuation
the loss of self-awareness and self-restraint occurring in group situations that foster arousal and anonymity
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Group Polarization
the enhancement of a group's prevailing inclinations through discussion within the group, results in more extreme positions for every individual
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Groupthink
the mode of thinking that occurs when the desire for harmony in a decision-making group overrides a realistic appraisal of alternatives
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Culture
the enduring behaviors, ideas, attitudes, values, and traditions shared by a group of people and transmitted from one generation to the next
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Social Reality
your interpretation of people around you and your relationship with them (determined by other people's behavior and how we interpret it)
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Affiliation
the desire to join with others and to be a part of something larger than oneself
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Social Comparison
the comparison of oneself to others in ways that raise one's self-esteem
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Factors of Friendships
Proximity: distance b/w you and your friends Stimulation Value: ability of someone to interest you Utility Value: ability of someone else to help you achieve your goals Ego-Support Value: ability of someone else to make you feel good about yourself Complementarity: your friends have what you lack
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Risky Shift
the tendency for groups to make riskier decisions than individuals would; caused by deindividuation
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Social Inhibition
intentional or unintentional avoidance of certain social situations
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Social Trap
a situation in which the conflicting parties, by each rationally pursuing their self-interest, become caught in mutually destructive behavior
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Approach-Approach Conflict
a choice must be made between two attractive goals
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Avoidance-Avoidance Conflict
a choice must be made between two unattractive goals
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Approach-Avoidance Conflict
conflict occurring when a person must choose or not choose a goal that has both positive and negative aspects
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Prejudice
an unjustifiable (and usually negative) attitude toward a group and its members; generally involves stereotyped beliefs, negative feelings, and a predisposition to discriminatory action
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Stereotype
a generalized (sometimes accurate but often overgeneralized) belief about a group of people
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Discrimination
unjustifiable negative behavior toward a group and its members
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Ethnocentrism
assuming the superiority of one's ethnic group (example of prejudice)
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Ingroup
"us"—people with whom we share a common identity.
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Outgroup
"them" - those perceived as different or apart from our ingroup
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Ingroup Bias
the tendency to favor our own group
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Scapegoat Theory
the theory that prejudice offers an outlet for anger by providing someone to blame
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Other-Race Effect
the tendency to recall faces of one's own race more accurately than faces of other races (aka cross-race effect or own-race bias)
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Outgroup Homogeneity
the tendency to view members of outgroups as more similar to each other than we see members of ingroups
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Contact theory
if members of two opposing groups are brought together in an emergency situation, group cooperation will reduce prejudicial thinking
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Ultimate Attribution Error
the tendency to make dispositional attributions about an entire group of people *self-serving bias on a group level
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Recategorization
reduces prejudice by shifting the categories of "us" and "them" so that the two groups are no longer distinct entities; make the outgroup part of the ingroup.
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Controlled Processing
a detailed consideration of evidence and information relying on facts, figures, and logic; don't use stereotypes but make your own judgments
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Superordinate Goals
shared goals that override differences among people and require their cooperation
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Equal Status Contact
To reduce prejudice, interracial contact should ideally be between persons equal in status.
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Aggression
any physical or verbal behavior intended to hurt someone physically or emotionally
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Frustration-Aggression Principle
the principle that frustration - the blocking of an attempt to achieve some goal - creates anger which can generate aggression
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Instrumental Aggression
aggression as a means to some goal other than causing pain
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Hostile Aggression
aggression that springs from anger; its goal is to injure
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Relational Aggression
aimed at harming the social connection between the victim and other people
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Defensive Aggression
involves harm done to others as a form of self-defense
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Passionate Love
an aroused state of intense positive absorption in another, usually present at the beginning of a love relationship
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Companionate Love
the deep affectionate attachment we feel for those with whom our lives are intertwined
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Equity
a condition in which people receive from a relationship in proportion to what they give to it
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Self-Disclosure
the act of revealing intimate aspects of oneself to others
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Reward Theory of Attraction
a social-learning view that says we like best those who give us maximum rewards at minimum cost
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Matching Hypothesis
the tendency to develop relationships with people who are approximately as attractive as we are
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Expectancy-Value Theory
the amount of motivation needed to reach a goal is the result of both the individual's expectation of success in reaching the goal and the degree to which he or she values succeeding at the goal
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Altruism
unselfish regard for the welfare of others
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Kitty Genovese/ Latane and Darley
- Diffusion of responsibility and bystander intervention - Murdered outside apartment - prompted to investigate bystander effect due to diffusion of responsibility - people help when they think they are alone, but the larger the group present, the less likely anyone is to act