The more we see and interact with people, the more likely they are to become our friends
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The single best predictor of attraction
Physical proximity
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The Propinquity Effect (study)
* Examined friendship patterns in a married student housing complex at MIT * Couples randomly assigned to buildings and apartments
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The Propinquity Effect (study) Results
The closer the apartments the closer the friends
Who were close friends?
* 65% lived in the same building * 41% were next-door neighbors * 22% lived three doors down * 10% lived three doors down * Those on first floor living near the stairs had more upstairs friends
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Mere Exposure Effect
The more often we are exposed to a stimulus, the more we come to like that stimulus
\- Does not happen if you initially dislike the stimulus, must be at least neutral to it
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Example of the Mere Exposure Effect
People like pictures of their mirror-image (what they usually see) and their friends like actual pictures
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Moreland & Beach - Exposure Effects in the Classroom (Study)
* Female confederate sit in on large college classrooms either 0, 5, 10, 15 times * She never interacted with any other students * At the end of the semester, students were shown the woman’s picture and asked to rate how attractive she was
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Moreland & Beach - Exposure Effects in the Classroom (Study) Results
The more the female visited the higher the rating she got on the attraction scale
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People seem to prefer faces that are:
Average (not meh, but computerized average)
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Computer program that makes composites of faces
\- The more faces included in the composite, the more attractive that averaged person is rated
Study that proves that people prefer average faces
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Why the more faces included in the composite, the more attractive that averaged person is rated?
* Composites more familiar, more prototypical * Composite faces more symmetrical
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Why do we like beautiful people?
* (BIRGing) It is inherently rewarding to be in the company of people who are attractive * The stereotype that beautiful people are good people
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‘What is beautiful is good’ stereotype (A.K.A halo effect)
Belief that attractive people also possess positive personality characteristics
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Attractiveness and self-fulfilling Prophecy (Snyder, Tanke, Berscheid) Study
* Male participants talked to female participants * The males were shown a picture of an attractive or unattractive female they thought they were talking to
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Results of Attractiveness and self-fulfilling Prophecy (Snyder, Tanke, Berscheid) Study
When shown picture of attractive women:
* Men - formed more positive impressions of women, friendlier on the phone * Women - were more warm more confident, and more animated towards the man
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We tend to associate with others who are:
Similar to ourselves
\- Hard to relate to someone who’s so different, especially long-term
* Direct competition for valuable but limited resources lead to conflict and prejudice * In an economic sense, resources are always limited (competition can be real or imagined) * Prejudice attitudes increase in times of competition
\- During economic, recessions, wars * Robbers Cave Study
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Robbers Cave Study
Researchers divided boys at a summer camp into two groups, (Rattlers vs. Eagles)
\- in conflict and competition for scarce resources. In the case of the experiment, the scare resources were medals and prizes.
\- Hostility arose
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Motivational Perspective
* Don’t need competition to have prejudice * Just need to put people into different categories and prejudice will naturally follow
\- Can put people in randomly assigned ‘minimal groups’ (eye color, estimation of dots) and still see bias * Social Identity Theory
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Social Identity Theory (Tajfel & Turner)
* People favor ingroups over outgroups to enhance their self-esteem * Group membership has implications for “collective self”
\- “We” aspect of our self-concept
\- We want to be members of the best group
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To achieve being members of the best group we:
Enhance our own group, derogate others, or both
\- BIRGing can enhance our group
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Dehumanizing Outgroups as part of the Motivational Perspective
People will associate outgroups with lower-order animals
\- Ex: rats, apes, dogs
\- Have found evidence of this with Black men and those with lower SES
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Outcomes of Dehumanizing Outgroups
* Police who implicitly associate Black men with apes used more force against Black children * Men who associate women with animals/objects show stronger inclination towards harrassment/rape
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Cognitive Perspective
Argues that stereotypes are used because they allow us to process information efficiently
* Social cognition has the connection to schemas * Easy to make quick categories for people
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If Cognitive Perspective Theory True
Would most likely be used when tired, distracted, or mentally taxed
\- Saves time and energy, but also leads to inaccurate impressions
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Proof of Cognitive Perspective
Participants who were ‘morning people’ were more likely to use stereotypes at night
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Ingroups
Group to which an individual belongs
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Outgroup
Group to which an individual does not belong
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Ingroups vs. Outgroups leads to:
* Outgroup homogeneity effect * Us vs. them mentality
\- Ex: Ohio vs. Michigan
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Outgroup homogeneity effect
The tendency to see outgroup category members as all the same, while seeing ingroup members as unique
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Explanations for Outgroup homogeneity effect
* Have less opportunities for learning * Have little personal contact with outgroups * The more familiar = the less homogenous * We don’t see representative outgroup members * Tend to see stereotypes in media
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Is stereotyping & prejudice inevitable, if our brains naturally work this way?
Stereotypes are often activated without our knowledge and can operate at an unconscious level
* To be activated have to know what the stereotypes ae
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Devine (1989) Dissociation Model
* Automatic Process * Controlled Process
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Automatic Process: Stereotype Activation
* Assumes everyone knows the stereotypes for different groups * These stereotypes are automatically activated whenever a cue is present regardless of personal prejudice level
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Controlled Process: Stereotype Application
* Once a stereotype is activated, people can use controlled processes to overcome the influence of the stereotype * Because controlled processes take motivation and effort, they can’t always be used
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Cognitive Perspective: Stereotype Activation
Police shooting an unarmed man, were they more likely to think he was holding a gun because he was black?
* measured automatic prejudice * primed participants with White or Black faces and then categorized objects as guns or not
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Cognitive Perspective: Gun Experiment Results
When primed with Black faces -
* participants more quickly noticed guns
* also more likely to mistake other objects (wrench, tools) as guns
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Stereotype Threats
A self-confirming apprehension that one will be evaluated based on a negative stereotype
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Steele & Aronson (1995) study
* Gave Black and White college students questions from the GRE test * Some subjects were told the test measured general intelligence and some subjects told it did not
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Steele & Aronson (1995) study results
* When told the test measured intelligence - White participants did better on the test * When told the test did not measure intelligence - Black and White participants scored equally
\- Prove stereotype threats
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Why Stereotype Threats happen?
* The stereotype is distracting and leaves less attention to focus on the task * One’s anxiety about confirming the stereotypes increases arousal (heart rate, etc.)
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How do we reduce prejudice?
1. Recategorization 2. Practice inhibiting stereotypes (make it a habit) 3. Increase self-control 4. Education 5. Change social norms 6. Trust & Belonging (to reduce stereotype threat) 7. Culture 8. Contact between groups (but meets conditions)
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Recategorization
* Common group identity model
\- Change ‘they’ to ‘we’ * Riek (2010) study
\- When participants reminded of political parties (R vs. D) they rated others negatively. When reminded of their similarities (being American) rated other positively
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Problems that would prohibit increasing self-control
alcohol, exhaustion, lack of internal motivation
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Education in regards to reducing prejudice
Helps form new social norms
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Change social norms
* Prejudice thrives when it’s the norm * Must combat it to change what is ‘normal’
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Trust & Belonging in regards to reducing prejudice
* If participants feel safe in environment then the effects go away * Need to decrease feeling that “people like me don’t belong here”
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Culture in regards to reducing prejudice
* Exposure to diversity * Seeing outgroup in visible roles
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Contact between group (conditions) in regards to reducing prejudice
A. equal status of groups
B. Shared goal
C. Broad social norms support contact
D. One-on-One interactions
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Aggression
Behavior that is intended to physically or mentally harm another person who does not want to be harmed
\- Rules out emotions, thoughts, and wishes
\- Rules out accidents
\- Rules out things like “jackass”
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Instrumental Aggression
* Harm inflicted as a means to reach a desired goal * If there was some other way to reach the desired goal, aggression would not occur
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Example of instrumental aggression
Killing someone for money or self-defense
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Emotional Aggression
* Harm is inflicted for its own sake (solely to harm another person)
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Example of emotional aggression
Jealous lover killing partner in rage
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Surveys of Northern and Southern men find that Southern men endorse using aggression:
* for self-defense * against insults * as a tool to teach children (to fight back against bullies)
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Nisbett (1993) study
* Southern and Northern men had to walk down a narrow hallway where another confederate bumped them
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Nisbett (1993) study results
* show increased testosterone * not give way in chicken game * give firmer handshakes * assume evaluator thought he was less masculine
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Cohen & Nisbett (1997) fake job application study
* Male applicant who was a convicted felon * either because he stole a car to pay debts * or because he killed a man who taunted him about having an affair with his fiancee
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Cohen & Nisbett (1997) fake job application study results
In West and South, employers were more understanding of the convicted killer
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Social norms seem to maintain
Gender differences
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Example of gender differences in social norms
Males and females are rewarded and punished differently for aggression
\- they also have different models for aggression
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Prosocial behavior
Any act performed with the goal of benefiting another person
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Altruism
Unselfish behavior that benefits others without regard to consequences for oneself
\- Often a cost to oneself
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Batson argues
There is pure altruism
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Two components to empathy in regards to altruism
* Cognitive - perspective taking (must see it through someone else’s eyes) * Emotional - empathetic concern (sympathy)