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Basic Assumptions of Behaviorism
Nearly all behavior is learned
need for empirical approach
behavior is a function of the situation
tabula rasa
(Blank slate) Idea John watson has that we can molded into any outcome
life writes on our blank slate and shapes us
classical conditioning
By pavlov
A type of learning in which a person or animal learns to link two things together.
After learning, something that used to mean nothing now triggers a response.
UCS:
NS:
CS:
CR:
UCR
temporal continuity
Classical conditioning is based on temporal contiguity (association by time)
Neutral stimulus
stimulus that does nothing before conditioning like the coffee grinder
Later becomes the Conditioned stimulus
Conditioned stimulus
After conditioning the Neutral stimulus becomes this. like the bell or the coffee grinder
unconditioned stimulus
stimulus that gives a response before conditioning like food
unconditioned response
Response given without being learned like salivation or the cat coming to the get food.
conditioned response
after condition, the salivation or cat coming to food is this
Pavlov dog
US | Food |
UR | Salivation to food |
NS | Bell (before learning) |
CS | Bell (after learning) |
CR | Salivation to the bell |
Chloe and cofee
US | Food |
UR | Cat comes to eat |
NS | Coffee grinder sound (before learning) |
CS | Coffee grinder sound (after learning) |
CR | Cat runs to you when it hears the grinder |
Principles of classical conditioning
Generalization, discrimination, extinction
Generalization
a similar stimuli (CS) elicits the CR,
like Chloe comes for food when she hears the sound of can opener (b/c it is similar to coffee grinder sounds)
discrimination
discriminating between similar stimuli
use coffee grinder 🡪 food; use can opener 🡪 don’t get food
over time, Chloe would learn to discriminate between the CS
extinction
Slow unlearning of association
Chloe doesn’t get fed when coffee is ground at night; eventually unlearns the association
conditioned emotional reaction
child bitten by dog--fear of that "stimulus"--development, maintenance, and disappearance of emotional reactions
dog from NS to CS that gives CR (Fear)
systematic desensitization
extinction of learned fears/phobias (of snakes)
very slowly unlearn fears – step by step
Imagine it
see it
same room
touch it
hold it
Operant Conditioning
By skinner
Learning by reinforcement or punishment
Reinforcement
Operant conditioning
Reinforce behavior by giving reward etc
they work better than punishment
Punishment
change behavior by punishment
stop eating candy by shouting and scarying the kid
Skinner’s metaphor
The human as a rat
Sign vs sample
Sign: Focuses on traits, motives, complexes
Sample: Environmental variables like frequency, intensity, duration
for behaviors
Sign
: Focuses on traits, motives, complexes
psychodynamic and in trait
Sample
: Environmental variables like frequency, intensity, duration
behavioral
Conflict types
Approach approach
approach avoidance
avoidance avoidance
Approach approach
reward vs reward. Get xbox or switch?
approach avoidance
get reward or punishment
play video games or lag behind work
Avoidance Avoidance
punishment vs punishment
Lose your money or your favorite guitar
Biological Preparedness
1--Remember archetypes—infants born with lots of skills: face recognition, make eye contact,
2--Language learning in childhood—evidence for sensitive (or critical) periods in learning
Kids are genetically prepared for language acquisition during ages 1 to 5 (Chomsky); no rewards needed
Hard to learn second language perfectly after age 12
3.One-trial learning—any associations the organism learns easily/quickly? Seems an evolutionary advantage
critical period for language acquisition
1-5
one-trial learning
any associations the organism learns easily/quickly? Seems an evolutionary advantage
like food aversions
food aversions
get sick froma food. next time you cannot eat it
Garcia Effect
Organism is prepared to learn certain associations
foods/flavors and nausea go together
“unnatural” pairs
YES: Much more difficult to learn to associate flavors with shocks, or lights/sounds with nausea
How plausible is Watson’s claim?
Cant’ shape everything if we are genetically predisposed to associate things with other things even in behavior
Cognitive revolution
by early 70s
Shift in interest to how people think and process information
Shift happens because technology changes
computer
How info is encoded, stored, and retrieved
S-R connections
Behaviorism: telephone switchboard
S-R = telephone connection
Stimulus (S) is like an incoming call.
Response (R) is like the outgoing connection.
Learning = forming stronger S–R “connections,” just like plugging one line into another.
Cognitive approach
: humans encode, store, and retrieve information like computers do.
Social cognition