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behaviorism
study of how behavior is learned without thought from the environment
associative learning
any learning process in which a new response becomes associated with a stimulus
Ivan Pavlov
performed studies on CLASSICAL conditioning, paired a bell with an unconditioned stimulus (food) for a dog
higher-order conditioning
a conditioned stimulus (previously neutral !!) becomes a stimulus used as a basis for learning about some new stimulus
extinction
when a conditioned response doesn’t follow a conditioned stimulus anymore
spontaneous recovery
reappearance of a weakened CR after pause; extinction suppresses CR rather than extinguishing it
generalization
use of a stimuli that is similar (not same) to elicit a similar conditioned response
ex: little albert
discrimination
ability to distinguish between the CS and similar stimuli
ex: Pavlov’s dog salivates to specific tones
Little Albert Experiment
John Watson and colleague (Raynor) conditioned a baby to associate white rats with a loud noise, thus making baby fear them
Operant conditioning
involves forming an association between a behavior and the consequences for that behavior (reward vs punishments)
Thorndike’s Law of Effect
behavior followed by favorable consequences becomes more likely
Skinner Experiments
operant conditioning chamber for studying animal behavior through reinforcement and punishment
shaping
reinforcers guide behavior toward closer approximations of desired goal
ex: rats get food from playing basketball, FOOD is REINFORCER
successive approximations
subject gets successively closer to the target one step at a time
positive reinforcement
one will do something to get something in return
ex: cheering reinforces behavior
positive punishment
ADDING something aversive after an undesired behavior is emitted to decrease future responses
ex: scolding, physical abuse
negative reinforcement
remove aversive stimulus through increasing a behavior
ex: wearing gloves to avoid getting cold
negative punishment
removing something favorable to decrease behavior
ex: removing yo phone to get you to stop
aversive stimulus
anything negative to which an organism wants to avoid
fixed ratio
finite amount of responses, receives reinforcement after a specified number of RESPONSES
ex: collect 100 coins
fixed interval
receives reinforcement after a certain amount of time has elapsed
ex: paycheck every 2 weeks
variable ratio
receives reinforcement after an UNPREDICTABLE NUMBER OF RESPONSES
ex: gambling slot machines
variable interval
unpredictable amount of time for reinforcement after a response
ex: waiting for someone to respond to your text message
Keller Breland
developed instinctive drift
Instinctive Drift
tendency of conditioned behavior to gradually grow more innate
ex: raccoons innately wash coins as if its food
Martin Seligman
developed learned helplessness
learned helplessness
feeling powerless to change a situation due to repeated exposure to uncontrollable events
Wolfgang Kohler
developed insight
insight
abrupt realization of a problem’s solution (AHA MOMENT)
John Garcia
developed taste aversion
Taste aversion
occurs when eating a substance being followed by illness, even at extended lengths of time
Edward Tolman
developed latent learning & cognitive maps
Latent learning
learning that becomes apparent only when there is an incentive to demonstrate it
cognitive maps
mental representation of the physical features in the environment
robert rescorla
developed contingency theory
contingency theory
a mental rep of the physical features in the environment
stimulus must provide the subject info about the likelihood that certain events will occur.
albert bandura
funny bobo doll dude who also developed observational learning and reciprocal determinism
observational learning
learning through watching others, retaining information, and replicating behaviors observed
ex: children manhandling bobo doll
reciprocal determinism
individual behavior influences and is influenced by both social world and personal characteristics
ex: listening to Drake just because everyone around you said he’s peak (his music is doodoo)