Microeconomics- Chapter 10

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41 Terms

1
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What is the fundamental goal of a firm?

A: To maximize economic profit (total revenue – total cost, including opportunity cost).

2
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3
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Difference between accounting profit and economic profit?

A:

  • Accounting profit = Total revenue – explicit (accounting) costs.

  • Economic profit = Total revenue – (explicit + implicit opportunity costs).

4
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Why do economists include opportunity costs in total cost?

A: Because they reflect the value of the next-best use of the firm’s resources.

5
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What are the three types of opportunity costs in production?

A:

  1. Resources bought in the market.

  2. Resources owned by the firm.

  3. Resources supplied by the owner.

6
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Example of an opportunity cost for owned resources?

A: Forgone interest on capital or economic depreciation on machines.

7
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What is normal profit?

A: The return to entrepreneurship that covers opportunity cost; it’s part of total cost.

8
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Formula for economic profit?

A: Economic Profit = Total Revenue – Total Opportunity Cost.

9
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What are the 5 key decisions firms make to maximize profit?

A:

  1. What to produce and how much.

  2. How to produce.

  3. How to organize and compensate workers/managers.

  4. How to market and price.

  5. What to produce vs. what to buy.

10
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Difference between short run and long run?

A:

  • Short run: At least one factor is fixed (usually capital).

  • Long run: All factors are variable; firms can change plant size.

11
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What are sunk costs?

A: Past costs that cannot be recovered; irrelevant to current decisions.

12
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Define total product (TP).

A: Total quantity of output produced with a given amount of labor.

13
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Define marginal product (MP).

A: The additional output from employing one more unit of labor.
Formula: MP = ΔTP / ΔL

14
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Define average product (AP).

A: Output per unit of labor.
Formula: AP = TP / L

15
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What does the law of diminishing returns state?

A: As more of a variable factor is added to a fixed factor, MP eventually decreases.

16
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What is the relationship between MP and AP?

A:

  • When MP > AP, AP rises.

  • When MP < AP, AP falls.

  • MP = AP when AP is at its maximum.

17
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What are the three short-run cost measures?

A: Total cost (TC), marginal cost (MC), and average cost (AC).

18
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Define total cost (TC).

A: Sum of total fixed cost (TFC) and total variable cost (TVC).
Formula: TC = TFC + TVC

19
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Define total fixed cost (TFC).

A: Cost of fixed factors; constant regardless of output.

20
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Define total variable cost (TVC).

A: Cost of variable factors; changes with output.

21
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Define marginal cost (MC).

A: The increase in total cost from producing one more unit of output.
Formula: MC = ΔTC / ΔQ

22
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Define average fixed cost (AFC).

A: Fixed cost per unit of output.
Formula: AFC = TFC / Q

23
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Define average variable cost (AVC).

A: Variable cost per unit of output.
Formula: AVC = TVC / Q

24
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Define average total cost (ATC).

A: Total cost per unit of output.
Formula: ATC = TC / Q = AFC + AVC

25
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Why is the MC curve U-shaped?

A:

  • Falls initially due to specialization.

  • Rises later due to diminishing returns.

26
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Why is the ATC curve U-shaped?

A:

  • Downward slope from spreading fixed cost.

  • Upward slope from rising AVC due to diminishing returns.

27
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Relationship between MC and ATC/AVC?

A:

  • MC < ATC → ATC decreases.

  • MC > ATC → ATC increases.

  • MC = ATC → ATC at minimum.

28
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How are product curves related to cost curves?

A:

  • When MP rises → MC falls.

  • When MP falls → MC rises.

  • When AP rises → AVC falls.

  • When AP falls → AVC rises.

29
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What happens when technology improves?

A:

  • Product curves shift upward.

  • Cost curves shift downward.

30
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What happens when input prices change?

A:

  • ↑ Fixed input price → shifts TFC, AFC, TC upward.

  • ↑ Variable input price → shifts TVC, AVC, MC upward.

31
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What can vary in the long run?

A: Both capital and labor; all costs are variable.

32
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What is the production function?

A: Relationship between maximum output and input quantities (labor and capital).

33
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What is diminishing marginal product of capital?

A: As capital increases, extra output from each additional machine decreases (holding labor constant).

34
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What does the LRAC curve show?

A: The lowest possible average cost of producing each output when the firm can vary all inputs.

35
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How is LRAC derived?

A: From the lowest points of short-run ATC curves for different plant sizes.

36
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Why is the LRAC curve typically U-shaped?

A: Due to economies and diseconomies of scale.

37
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What are economies of scale?

A: When average cost decreases as output increases (due to specialization and efficiency).

38
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What are diseconomies of scale?

A: When average cost increases as output increases (due to management complexity).

39
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What are constant returns to scale?

A: When average cost remains constant as output increases.

40
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What is the minimum efficient scale (MES)?

A: The smallest output level at which long-run average cost is minimized.

41
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Why does MES matter for market structure?

A:

  • Small MES → many firms → competitive market.

  • Large MES → few firms → oligopoly/monopoly.